Denim
Let this be your go-to spot for all things related to denim trends including celebrity-approved styles and new brands to know.
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Suddenly, Cigarette Jeans are Popular Again—These are the Shoes That Make Them Look Cool
Perfect pairings.
By Natalie Munro
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I'm in My Elegant Era—7 Classic Outfits With Jeans I'll Be Copying This Season
Here's how to elevate your favourite denim.
By Jennifer Camp Forbes
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I'm a Denim Expert—These 7 Jeans Brands Are Genuinely Worth Investing In
Trust me on this one.
By Emily Dawes
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I’m 5'2" and Never Thought I’d Find the Perfect Jeans—Then I Tried This Reformation Pair
Approved by a petite editor.
By Florrie Alexander
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Not Your Boring Black or Blue—Fashion People Are Shopping For Jeans In This Wintery Hue Right Now
The chicest swap.
By Natalie Munro
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5 Chic Ways French Women Are Wearing This Anti-Skinny Jeans Trend Right Now
So cool.
By Judith Jones
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All the Coolest People in London Are Wearing This "Dated" Jeans Trend, So We Found the 8 Best Styles
The only shade of denim I want to wear in winter.
By Ava Gilchrist
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I Just Tried On Every Pair of 2025's Best-Selling Jeans—These 6 Are Worth the Hype
Your jeans prayers, answered.
By Emily Dawes
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Turns Out, Everyone With Great Taste Is Already Wearing One of These 5 Winter Denim Trends
Chic additions to any wardrobe.
By Chloe Gallacher
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The New Rules of Denim: No Awkward Crops, No Basic Blues, No Barrel Jeans
Elevate your denim collection.
By Michelle Scanga
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I'm a Picky Jeans Shopper—Finally, I Tried On the Pair Fashion People Always Recommend
They live up to the hype.
By Florrie Alexander
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Victoria Beckham Keeps Wearing These Jeans—I Spent All Morning Researching Them, and Now I Need a Pair
I'm convinced.
By Natalie Munro
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I'm a Petite Fashion Editor Who Lives in Denim—These Are the Best Pairs of Anti-Skinny Jeans I've Tried
Tried and tested by a petite fashion editor
By Jazzria Harris
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I Wear Jeans Almost Every Day—7 Chic Outfits I’m Copying to Freshen Up My Rotation This Year
*Digs out favourite pair.*
By Harriet Davey
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I Tried On M&S's Best-Selling Jeans, and I'm Officially a Convert
I'm very impressed.
By Florrie Alexander
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Sorry, Skinnies—The Coolest Women I Know Are Wearing This Casual Denim Trend This Winter
You'll want to copy them asap.
By Bébhinn Campbell
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I Live in Straight-Leg Jeans—These Are the 5 Pairs I'm Always Recommending
From COS to Agolde.
By Emily Dawes
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Jennifer Lawrence Just Wore the Boot Style I’ve Always Said Works Best With Straight-Leg Jeans
An enduringly chic silhouette.
By Natalie Munro
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These Best-Selling Levi's Jeans Are On Sale Today—I Predict They'll Sell Out Fast
We're talking half price!
By Natalie Munro
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6 Chic Colours That Will Make Your Forgotten Black Jeans Feel Very 2025
Perfect pairings.
By Jess Kelham-Hohler
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No One Styles Jeans Like Chic Europeans Do—7 Effortlessly-Chic Outfits I’ll Be Copying This Season
From Paris to Stockholm
By Brittany Davy
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Everyone With Good Taste Is Swapping Their Blue Jeans for This Other Classic Shade Right Now
Stylish outfit inspo right here.
By Maxine Eggenberger
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Jeans *Technically* Go With Everything, But I Find They Look Chicest With This Classic Knit
A simply perfect combination.
By Natalie Munro
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It's Official: Wearing Jeans in This Trending Colour Is the Key to Rich-Looking Winter Outfits
Move over, blue denim.
By Natalie Munro
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Fashion People in Copenhagen Are Wearing These 5 Shoes With Jeans Lately
Denim with an unexpected twist.
By Sierra Mayhew
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You May Disagree, But We Think These 6 Jeans Trends Are Outdated for Autumn 2025
Our editors have spoken.
By Brittany Davy
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According to Alexa Chung, "Skinny Jeans Feel Right Again"—Her Flat-Shoe Choice Makes Them Look Chic
I'm ready to embrace them, too.
By Natalie Munro
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7 Stylish Jackets Fashion People Will Be Wearing With Their Favourite Jeans This Winter
Combos to copy.
By Emma Spedding
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I'm a Fashion Editor—Here's How I Dress Up My Favourite Jeans for a Night Out
These look so elevated.
By Maxine Eggenberger
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I’m Swapping My Trusty Jeans for This Very Autumn 2025 Denim Trend
Refreshingly cool.
By Judith Jones