
Eleanor Vousden
Eleanor Vousden is the beauty editor for Who What Wear UK. She was previously deputy editor at Hairdressers Journal, health writer at Woman Home and junior beauty editor at beauty website Powder. She has also contributed to Wallpaper and Elle Collections with written and styling work.Working as a beauty journalist since 2015 after graduating in fashion journalism at the London College of Fashion, she has been highly commended at the BSME Talent Awards for her work on Powder and also contributed to the title winning Website of the Year at the PPA Awards. Eleanor’s journalistic focus is to provide readers with honest and helpful beauty content. Through words, video and live broadcast, she has interviewed several celebrity makeup artists, hairstylists and top dermatologists throughout her career, as well as celebrities such as Hailey Bieber, Sarah Jessica Parker and Scarlett Johansson. She has a particular interest in finding solutions for acne and eczema, which she has experienced firsthand. She has also amassed a large collection of fragrances and can never say no to a new candle. When she’s not writing or testing Wholesale Replica Bag beauty product or treatments, she’s on the seafront in her hometown of Brighton and Hove, where she lives with her partner and her miniature dachshund.
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I've Tested Hundreds of Mascaras—These 9 Are All Under £15 and Genuinely Amazing
Level up your lashes without breaking the bank.
By Grace Lindsay
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Call Your Colourist—These 6 Hair Colour Trends Are Set to Define Summer 2025
There's inspo aplenty.
By Eleanor Vousden
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This Designer Fragrance Flies Under the Radar, But It's Considered a Staple Amongst the Fashion Set
If you know, you know.
By Eleanor Vousden
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From Elegant Colours to Glossy Details, These 11 Nail Trends Are Dominating 2025
Watch this space.
By Eleanor Vousden
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Deep Reviews: We Tried 8 LED Face Masks to See If They Actually Work
As tested by our editors.
By Eleanor Vousden
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We’ve Tested Hundreds of Skin Tints Between Us—These 6 Are Easily the Best
Your skin, but better.
By Eleanor Vousden
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I've Tried All of the Most Expensive Primers, But This £10 Tube Beats Them All
My makeup has never looked so good.
By Eleanor Vousden
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Milky Manis Are Cute, But Glossy "Fruit Water" Nails Are What I'm Wearing This Summer
Sheer, juicy, fruity.
By Eleanor Vousden
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It's Indisputable: These Are the Most Iconic Lipsticks in Existence
Icons only.
By Eleanor Vousden
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A Makeup Artist Just Told Me These Are the Best Primers for Mature Skin, and I Can See Why
They come pro-approved.
By Eleanor Vousden
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Not Many Hair-Loss Products Actually Work, But I Can Confirm These Trichologist-Backed Ones Do
Tried and tested.
By Eleanor Vousden
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I Hate Wearing SPF, But I've Been Using This £16 One on Repeat
Just in time for summer.
By Eleanor Vousden
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It's True—Celebs Ditched "Basic" Hair for This Dated But Extremely Pretty Style Last Night
It's so retro.
By Eleanor Vousden
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Deep Reviews: We Tried 6 Microcurrent Devices That Promise to Lift, Sculpt and Snatch
Which one came out on top?
By Eleanor Vousden
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The One Skincare Product an Expert Would Say Is Missing From Your Beauty Routine
It's not always about the serum.
By Rebecca Fearn