Black-Owned British Fashion and Beauty Brands to Support Now and Forever

We always advocate spending your money wisely, which is why it's important to take a moment to consider who your purchase will benefit before you hit that "confirm order" button on any checkout. Knowing where your valued pounds are going will not only help you to shop more mindfully, but also can create an incredible ripple effect for the better.
Knowing that it's vital that we celebrate and support the Black community in the UK, we've searched the country for both the up-and-coming and established designers and names across fashion and beauty that are well worth adding to your wardrobe and beauty stash. Whilst we're not here to give you a history lesson (although, you can donate and support The Black Curriculum, which addresses the lack of Black British history in the UK curriculum), we can point you towards the best Black-owned British fashion and beauty brands, of which there are an impressive number.
Black History Month is an excellent time to champion the brilliant Black-owned brands in our country, but it shouldn't be the only time we pay attention to our homegrown talent. So, if you're looking to get ahead of the crowd and make an informed decision as to where your money really goes, keep scrolling to see our list of the brands to buy from now and bookmark for future shopping moments.
FASHION BRANDS:
1. WALES BONNER
Though she started with menswear, Grace Wales Bonner's androgynous creations have morphed into successful womenswear collections. You'll find cosy knitwear alongside sleek tailoring that references the Black British experience in the '60s and '70s.
2. KAI COLLECTIVE
Kai Collective's euphoric prints and form-fitting silhouettes are part of what makes the brand so instantly recognisable. The London-based label was founded by fashion and travel blogger Fisayo Longe, and now boasts over 125,000 followers on Instagram, upping its offering from the popular marbled mesh tops to knit dresses, pyjamas, robes and even swimwear.
3. TOVE
Fashion insiders love Tove (includingBest Knockoff Luxury Clothing UK columnist Monikh Dale), and it's clear to see why. The brand offers elevated, feminine pieces to suit all occasions with the intent to encapsulate strength and beauty.
4. LISA FOLAWIYO
Lisa Folawiyo has a talent for taking traditional West-African fabrics and tailoring them for her modern collections. The finishing touches are done by hand and demonstrate true artisan craftsmanship and expertise.
5. LISOU
6. ROOP
7. JAKKE
Fashion-forward ethical brand Jakke is definitely one to bookmark for standout pieces. With a focus on slow fashion that aims to be less harmful to the planet, the brand uses recycled and vegan fabrics for its bold designs and double-tap-worthy pieces.
8. GROVE AND VAE
Grove and Vae's goal is simple—affordable, quality jewellery that is as much a part of your everyday outfits as the clothes themselves. You'll love the 14K gold vermeil earrings, rings and necklaces designed with longevity in mind, and the brand's 12-day advent calendar is well worth keeping an eye on in the run up to Christmas.
9. BIANCA SAUNDERS
Bianca Saunders takes inspiration from her British and Jamaican background to create her menswear collections. Classic silhouettes are refreshed with modern twists such as this asymmetric neckline. This might be menswear, but we can totally see ourselves wearing this oversized.
10. MARTINE ROSE
Another pioneer in menswear design, Martine Rose first garnered attention after her refreshing debut at London Collections Men in 2012, but it's her logo T-shirts and exaggerated, oversized fits that have become cult favourites in 2024. Expect nods to subculture, androgynous shirting and streetwear-inspired separates.
11. LOUDBRANDSTUDIOS
Created by Jedidiah Duyile, this label produces bodycon dresses with slashed fronts and crop tops with matching trousers. The main inspiration stems from an appreciation of African cultural explorations and shapes of the early 2000s.
12. CASELY-HAYFORD
Apparently, a flair for tailoring runs in families, as proven by Charlie Casely-Hayford, who set up the brand with his late father, Joe Casely-Hayford. As well as bespoke tailoring services, you can find wardrobe staples like this super-soft merino knit that works for both men and women.
13. ACE PRINCE
You'll be lucky to get your hands on an Ace Prince item, as they sell out so quickly. Founded by former stylist Chloe Forde and former model Heidi Murray, the brand was born out of a shared love for art, style, design and homeware.
14. NUBIAN SKIN
15. SUNDAY ARCHIVES
If you don't fall in love with every single one of Sunday Archives' pieces, we'll be surprised. Seamlessly combining romantic silhouettes, luxe fabrics and understated glamour, Sunday Archives specialises in the kind of unapologetically feminine and timeless designs that you'll want to wear for years to come.
16. ROXANNE RAJCOOMAR-HADDEN
Roxanne Rajcoomar-Hadden has an innate understanding of what makes each piece of jewellery special. She creates gorgeously simple, one-of-a-kind pieces by appointment.
17. FARAI LONDON
18. MAISON BENT
19. LJ SIGNATURE
20. KEMI TELFORD
21. TTYA LONDON
22. SINCERELY NUDE
23. JAWARA ALLEYNE
BEAUTY BRANDS:
24. PAT MCGRATH LABS
The queen of makeup, Pat McGrath’s eponymous brand is incredible. You need only try it out for yourself to see.
25. CHARLOTTE MENSAH
Award-winning stylist Charlotte Mensah put her decades of experience into her own brand, including this shampoo that lovingly hydrates super-dry hair.
26. LIHA
Whilst multipurpose oil isn't the only product that Liha offers (check out its mud cleanser and candles, too), this best seller is a luxurious, tuberose-scented moisturiser that doubles up as hair and body oil. Just run the bottle under warm water to soften the product and unlock its full potential.
27. DIZZIAK
28. THE AFRO HAIR SKIN CO.
29. BOUCLÈME
30. MAYA NJIE
It would impossible to compile a list of Black, British-owned beauty brands without including Maya Njie. The East-London based perfumer is an expert in creating transformative, complex fragrances that will stay with you long after the first spritz. My favourite? The juicy, fresh holiday breeze that is Tropica, or the deep, warm and spicy Tobak.
31. YARD + PARISH
32. AFROCENCHIX
33. DANESSA MYRICKS
TikTok-viral beauty brand Danessa Myricks was made with the aim to create inclusive, easy-to-use products that everyone can use. The Yummy Skin Blurring Balm Powder, one her most famous products, is constantly selling out, so act fast whilst this is still in stock.

Remy Farrell is a London-based fashion editor with 10 years of experience covering fashion, beauty and lifestyle. After graduating with a journalism degree and working on the fashion teams for titles such as Grazia, Elle, and British Vogue, she moved into the luxury e-commerce sector, working as fashion assistant at TheOutnet.com After expanding an assisting and styling portfolio that includes talent such as Gigi Hadid, Victoria Beckham and Miquita Oliver, she ventured into beauty, compiling reviews and diverse beauty content. In her role as fashion editor atBest Knockoff Luxury Clothing , Remy is interested in discovering new brands to share with the WWW UK readership, and loves uncovering hidden gems to make shopping accessible to everyone.
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