The Smart Secret Behind So Many of Priyanka Chopra Jonas's Recent Outfits

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With rental fashion becoming more and more normalized, it’s not uncommon to find that a friend has rented part (or all) of their outfit. Thanks to the rapid growth of platforms such as Rent the Runway, Switch, Vivrelle, and Armarium, as well as a growing consciousness around sustainability, consumers are finding that they can save money, closet space, and, in a small way, the planet by opting to rent instead of buy.

One company, however, has taken this concept beyond the mainstream and caught the attention of some of the fashion world’s most-watched celebs—and, of course, their stylists. By:Fashionaholic is a Chicago-based showroom and website where anyone can rent from its $2.3 million dollars worth of fashion inventory, both in person and online (though online inventory is more limited).

The items, which are from founder Janet Mandell’s personal archive of vintage and runway pieces, have been spotted countless times on celebrities and influencers, including Priyanka Chopra Jonas and Kourtney Kardashian, and include everything from Chanel to Attico. To see and shop the rented looks for yourself, just keep scrolling.

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Priyanka's stylist, Mimi Cuttrell, rented her head-to-toe Chanel look for a recent appearance. 

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For a recent vacation look, Kourtney Kardashian's stylist, Dani Michelle, put her in this next-level Saint Laurent dress.

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Whitney Port's Saint Laurent dress, Stella McCartney bag, and Celine shoes were all rented from and styled by the company's founder for a recent event.

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(Image credit: Jackson Lee/GC Images)

Priyanka's rented coral bag is the perfect pop of color for summer.

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It doesn't get more photogenic than Chanel logo earrings.

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Kourtney's BFF, Stephanie Shepherd, is also in on the smart secret.

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Who doesn't love a fun metallic party look?

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Just because this Givenchy dress is timeless doesn't mean one has to actually purchase it.

Up next? The best summer dress brands, according to me.

Editor-at-Large

Since starting as an intern back in 2013, Nicole Akhtarzad Eshaghpour has held several roles here atBest Knockoff Luxury Clothing , and she is currently Editor-at-Large. It was a less expected route, seeing as she was graduating from business school at USC when this all began, but it has turned out to be the best one for her. Fast-forward to 2024, and she's moved to NYC from her hometown of Beverly Hills and spends her workdays a little differently from when she was an intern starting out. Currently, she focuses on a weekly mélange of shopping content. As far as her personal style goes, she's largely drawn to classic pieces and neutral basics but will always make an exception for something colorful, printed, or bejeweled as long as it's deemed worthy enough. After all, the only thing she loves more than a good party is dressing up for one. On weekdays, she can usually be found at home eating something delicious for dinner and trying to force her husband to watch Summer House.