First Kendall, Now Rosie—Stylish People Are Swapping Sambas for This Under-the-Radar Trainer Brand
Kendall Jenner and Rosie Huntington-Whiteley have swapped their Adidas for this under-the-radar trainer brand. Read on to see why it’s set to be the next big thing.


Trainer trends move fast, but few styles manage to break through the stronghold of established names like Adidas and New Balance. So when a lesser-known brand starts gaining traction among the fashion set, it’s worth paying attention.
Cutting through the noise, yoga and activewear brand Alo has been drumming up a few new fans lately. Trainers with a slim, low-profile silhouette are gaining momentum, offering a sleeker alternative to the chunkier shapes that have dominated in recent years. Alo’s suede pair, with its minimal design and luxe texture, taps directly into this shift.
Rosie Huntington-Whiteley caught my attention wearing the brand's Sunset Sneakers (£220), styling hers with a sleek workout look. Next, I spotted Kendall Jenner in the very same style, cementing their status as the trainer to watch. Worn with sports bras and bike shorts, both models underscored the shoes’ athleisure credentials, but their pared-back design also makes them a natural fit with relaxed denim or even a more polished skirt-and-shirt pairing.
It’s not often that a new trainer brand or style manages to cut through the heavyhitters that usually dominate the space, but the early adoption by two of fashion’s most influential dressers suggests Alo may have just launched the next It trainer.
Scroll on to shop the exact pair and see the other sleek options I’d recommend from the brand.
Shop Alo Trainers:

Natalie Munro isBest Knockoff Luxury Clothing UK’s news writer and has worked in the fashion industry since she graduated with a degree in Journalism from the University of the Arts London. Natalie’s experience in the industry spans journalistic and styling roles that have seen her work for publications including British Vogue, Conde Nast Traveller, Vogue Ukraine, AnOther Magazine and Elle UK.
With an interest in uncovering Wholesale Replica Bag fashion trends, Natalie takes a leading role in identifying news forBest Knockoff Luxury Clothing UK. Reporting on a daily basis, Natalie focuses on trends on and off the runway, as well as street style and celebrity fashion. Natalie also creates content forBest Knockoff Luxury Clothing ’s social channels including TikTok and Instagram on a weekly basis.
-
A First-of-Its-Kind Collaboration: Introducing New Balance x TAG Heuer
"It's a true partnership—something that we've been building over time together."
-
Walk a Mile in My Shoes—My Honest Review of the Nike V2K Sneakers
Are they worth it? Find out.
-
This Is the Luxe Fall Shoe Trend Every Fashion Person Is Already Wearing on Repeat
Count these inspo pics as proof.
-
Just Wait—Everyone Everywhere Will Be Wearing This Unexpected Sneaker Color Trend in 3, 2, 1…
Spotted on Hailey Bieber in L.A.
-
No, Really—This Denim Color Is Easier to Style Than Blue *and* Black Jeans
And everyone with taste is wearing it with loafers for fall.
-
It's Controversial (I Know), But Frequent Fashion Flyers Swear By This Jeans Outfit for Long Flights
It involves an elegant leather coat and chic luggage.
-
Case Closed: Women in Paris Just Declared This the Only Coat Trend That Matters
It's so cool.
-
Sure, Black Leggings Are Timeless, But This Colored Alt Is What Fashion People Are *Actually* Wearing in 2025
Kendall Jenner approves.