Don’t get me wrong, black bikinis will always have a spot in my summer packing list. They’re a classic for a reason. But this season, I’ve found myself making space for a new neutral that feels so right for 2025.
Just this week, I spotted Dakota Johnson and Kate Hudson on the Ibizan seafront together, both wearing brown bikinis—and suddenly, black didn’t seem quite so essential. Skipping the typical darker shade, they each chose a rich chocolate brown instead. Johnson styled hers under a crochet cover-up, layered with multiple necklaces and oversized sunglasses. Meanwhile, Hudson went for a tonal look, wearing a deep espresso set complete with light contrasting trim that felt easy and chic.
What I love about this trend is how it manages to feel fresh and current without being loud about it. Tapping into the colour trend that's been everywhere this season (and set to stick around for autumn/winter 2025 too), brown bikinis look great against all skin tones and will make your beach rotation feel very fresh.
Modern, yes, but also timeless, I have a feeling this one’s going to stick around. Keep scrolling to see the best brown bikinis I’ve found this season below.
Shop Brown Bikinis:
This also comes in eight other shades.
Honestly, I'd easily believe you if you told me this was designer.
This comes in UK sizes 4—22.
This also comes in black and pink.
This style has a pretty metallic fibre woven through it. Plus, it E-G, 30-42.
The pretty bow detailing adds such a sweet, feminine edge.
Style with a tonal sarong or wear this on its own.
The pretty striped ties add such a playful touch.
Style with the matching bottoms or wear with your favourite black pair.
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The Naked Dress Is Dead—Unless It's the Plot-Twist Version Dakota Johnson Just Wore on the Red CarpetSee how she reinvented the trend.
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Bella Hadid Just Landed in Paris Wearing *the* Shoes to Pair With Fall's #1 Denim TrendModel-off-duty elegance to the max.
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This Chic Color Pairing Is Cooler Than Beige and Black and Set to Dominate Fall OutfitsSee the proof inside.
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Chat, What Color Trend Looks Best With a Gray Bag? It's This OneThis is the new It-girl fall uniform.
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The Key to Looking Rich in a Black Dress in 2025 Is Wearing This Timeless It Item With ItAlexa Chung is aware.
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It's Official: This Is the Flat-Shoe Trend to Wear With Fall 2025's Most Popular Legging ColorAs seen in Los Angeles.
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Dakota Johnson Wore a Completely Backless Mini In This Better-Than-Black Color to the Splitsville After-PartyPlus, see her metallic leather gown from the premiere.
