Coco Schiffer is a Who What Wear editor in residence; she is a New York based stylist known for her minimalist aesthetic, bold accessorizing and sharp eye for emerging trends. She helps clients build timeless, high-impact wardrobes through her signature seasonal superguides, which act as curated capsule collections. Her services range from virtual styling to closet edits to shoot styling.
As a stylist and content creator, I spend a ton of time surrounded by fashion but only a few people truly influence what inspires me. These eight creators below are redefining what it means to have style online: timeless yet directional, polished yet personal. Each one brings something distinct to the industry, and all of them remind me why I love this space. Here's why you should follow them too.
Anouk Yve
When I think of OG influencers, Anouk is top of the list. An icon in every sense — not just for her aesthetic, but for how she presents herself online. Effortless, powerful, and consistently ahead.
Sylvie Mus
Sylvie’s good at a lot of things, but layering is her superpower. She somehow makes five pieces look like one cohesive idea: blazers over knits, structured shirts under soft coats, all in that muted, tonal palette she’s known for. Her outfits always look effortless, but you can tell every detail was considered.
Cecilie Moosgaard
Just as kind in person as she comes across online. A true minimalist with purpose, and a badass business owner alongside her twin, @amaliemoosgaard, behind Lie Studios.
McKaylan McKinley Guidry
These girls are the blueprint for vintage and archival fashion. They know their history, their silhouettes, and their references. every outfit is a head-to-toe moment. Forever inspired by them, not just as creators, but as friends. They’re also the brainpower behind X2 and if you don't know what it is, it’s time to get educated!
Darja Barannik
I met Darja at Copenhagen Fashion Week and was instantly obsessed. Her style goes way beyond the standard: refined, directional, and impossible to pin down. I've also been introduced to a ton of new designers and brands from following her!
Cristina Huda
I went through my pinterest and ig saves recently and realized how many were hers. She's not only drop-dead gorgeous, but understands fashion to a T.
Signe Olesen
I love her style for a lot of reasons, but mainly how she plays with dimension and movement in her looks. A flowy shirt, a cape, a fringe necklace: all items she knows how to work with to add those small details that make the entire look come together faster.
