The Boho Resurgence Is Here: 5 Brands Everyone's Shopping to Get the Look

Picture this: It's 2004, and you're flipping through a copy of Us Weekly. You come across photos of Mary-Kate and Ashley Olsen en route to class at NYU clad in their best maxi skirts, oversize sunglasses, and layers of beaded jewelry. Oh, and don't forget the Venti Starbucks cups! If you were anything like me, you suddenly needed to dip your toe into the boho aesthetic. As the poster children for this style of dress back then, nobody did boho quite like the Olsens.
Fast-forward 20 years later, the trend has come roaring back into style. Thanks in large part to Chemena Kamali's first collection as Chloé's creative director, everyone seems to be dressing the part this fall—including Kaia Gerber, who is pictured above wearing Chloé. If you're eager to test-drive the look, I've rounded up five brands that have perfected the aesthetic. Scroll down to find out which labels made my list and shop ruffled blouses, suede handbags, and other boho-inspired pieces.
1. Mango
Mango's current selection is rife with paisley prints, suede accessories, and ruffles galore. With pieces that strike the ideal balance between trendy and classic, Mango is one of my favorite brands to shop for the boho trend.
2. Free People
This one should come as no surprise. Free People has long championed the boho aesthetic, and this season is no different. Right now, some of my favorite free-spirited pieces include a sheer maxi skirt, a ruffled matching set, and an embroidered suede vest.
3. Christy Dawn
Christy Dawn excels at creating easy, breezy pieces that are guaranteed to earn you compliments. The best part? The brand is passionate about sustainable and ethical business practices.
4. Chloé
I couldn't write about the boho resurgence without crediting Chloé's creative director, Kamali. She designed whimsical, frothy, beautiful dresses and tops that have me yearning for all things ruffled.
5. Isabel Marant
Isabel Marant has been mastering the boho look since 1994. No stranger to fringe, maxi dresses, and suede, the iconic French brand is one of my go-tos right now. Here are my five favorite pieces.

Erin got her start as aBest Knockoff Luxury Clothing intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.