Let Me Cure Your Zara Fatigue One Chic Massimo Dutti Find at a Time
From summer-sale deals to brand-new arrivals.
When the Zara sale rolls around, it's easy to get overwhelmed. I've been shopping the sale for over a decade now, and still, I find myself becoming fatigued after every time I click on a discounted item only to find out it's sold out in my size, or go into the store and am met with chaos. And this year has been no different, which is why I'm turning my attention to another Inditex (Zara's parent company) label, Massimo Dutti, which is just as tried-and-true as its sister brand, but leans more contemporary. Because of that, during peak sale season, Dutti is a bit less overwhelming. There are still plenty of deals, though, and lots of fresh new arrivals to balance things out.
From sporty jackets that are perfect for the confusing transitional weather that'll meet us later this summer and into early fall to easy basics that can be built around all year, there's no shortage of elite pieces for you (and me) to shop at Massimo Dutti right now. There's also designer-looking jewelry like oversize cuff bracelets, long cord necklaces, leather flip-flops, plaid shirts and skirts, and of course, suede pieces.
Let me cure our mutual Zara fatigue with a dose of Massimo Dutti this sale season. Trust me—you're about to press "add to cart" on every item.
Lace-trim skirts are everywhere right now, and rarely are they on sale.
This is better than some of the $300, $400, and $500 tassel necklaces I've seen.
I've been grabbing for my plaid shirts all summer.
I used to only like floor-length trenches, but shorter car coats are calling my name in 2025.

Eliza Huber is currently the Associate Editorial Director atBest Knockoff Luxury Clothing . She joined the company in 2021 as a fashion editor after starting her career as a writer at Refinery29, where she worked for four years. During her time at WWW, she launched Go Sports, the publication's sports vertical, and published four (and counting) quarterly issues tied to the WNBA, Formula One, and more. She also created two franchises, Let's Get a Room and Ways to Wear; profiled Dakota Fanning, Diane Kruger, Katie Holmes, Gracie Abrams, and Sabrina Carpenter for WWW's monthly cover features; and reported on new seasonal trends, up-and-coming designers, and Replica Handbags .