5 Pieces of Gok Wan's Style Advice That Still Stand Up Today
Ah, Gok Wan. What was fashion in the early '00s without his advice? He didn't just make the word "bangers" acceptable for talking about our boobs, but his incredibly successful show, How to Look Good Naked, which started in 2006, was a phenomenon in the Noughties and was a real tonic for people who wanted to feel good about themselves. The show, for the unaware, helped women with low self-esteem and gave them back their confidence without resorting to lipo (or other extreme or costly procedures and processes).
While the aim was for them to eventually feel confident enough to show off their body naked (remember the runway reveals at the end?), they also got some incredible tips on how to dress for their body shapes. As viewers, we got to take the advice too. The question is, do Gok Wan's fashion styling tricks hold up in 2018? In short, yes. After bingeing on the old-school show, I've come up with five key pieces of advice that we can still use today. That's the power of Gok's work. Keep scrolling for more.
#1: Understanding Your Body Shape Is the Key to Finding the Right Jeans
Despite the fact that the show was broadcast a considerable time ago, that doesn't mean his advice hasn't held up to scrutiny. Case in point is this video in which he tells us exactly which jean shapes work for which body types. For example, those with a long torso and short legs will find that high-waisted skinnies will "lengthen them out." Other important nuggets of advice include avoiding distressed or embellished jeans around the thighs if that's an area you want to flatter (it'll only draw attention to it) and wearing flares if you're pear-shaped, as it'll balance out the rest of your figure.
#2: Embrace Your Figure, Whatever Your Size
The thing that Gok always got (and gets) is that people often don't feel confident about showing off their figures. But whatever your size, Gok wants you to feel happy with your shape and offers up some great advice whether that's finding your perfect swimwear, lingerie or just understanding that swamping your body in baggy clothes doesn't necessarily make you feel and look confident.
#3: Tailoring Is Your Friend and Will Help You Look Incredible
While we're all about the suit in 2018, he knew that there was a good reason for wearing tailoring in 2009. Smart black trousers, for example, would nip you in at the waist and flatter your shape. And as always, a smart yet classic trench coat will also add serious class to any outfit. Two vital pieces that everyone needs in their wardrobe.
#4: You Need the Right Underwear for Certain Dresses
Whether you're wearing a body-con, midi, or A-line dress, underwear will help make the outfit. But Gok's not talking about wearing stuff that will make you feel uncomfortable and sucked in. His advice is that there are certain pieces of underwear better suited to certain dresses. For example, if you are going to wear a skintight frock, then you're going to need seamless knickers (M&S does some great ones), a prom dress requires a strapless (and supportive) bra and you'll need a multiway bra for a backless dress.
#5: When Shopping in the Sales, Only Buy Pieces You Actually Need
Yes, Gok has great advice on how to dress, but he also has solid tips for shopping in the sales, which are invaluable. The greatest takeaway? Never shop for impulse buys, make a list of items you actually need and ensure you find those wardrobe staples that will genuinely last you.
Now you'll have to excuse us, as we're off to finish watching the rest of the series…

Elinor Block was one of the earliest team members ofBest Knockoff Luxury Clothing UK, starting her tenure working across bothBest Knockoff Luxury Clothing and Byrdie, which were owned by the original parent company, Clique, at the time. Her specialism in fashion and beauty established her multifaceted role as Assistant Editor, which she developed over six years from 2016 to 2022 to become Deputy Editor. She is now the Head of Editorial at fashion tech company Drest.
-
Chic People Have Spoken: Bra-Exposing Outfits Are So Back, So I Tried the "Controversial" Look For MyselfIt's honestly easier to pull off than you think.
-
Fashion Insiders Are Carrying Handbags From These Brands In 2026—I Like These 15 Styles Starting At $69The only handbag guide you need for the new year.
-
Sorry, Crewneck Tees—in 2026, Everyone With Taste Will Be Layering Sweaters Like ThisThe recipe for a perfect winter outfit.
-
The Ashley Olsen Way to Make Simple Black Coats Look Chic, Not BoringIt's so easy, yet so impactful.
-
Looking Stylish This Fall Means Wearing Your Pretty Dresses With This Unexpected ItemHere's how to master the look.
-
Anyone Can Wear a Cardigan, But Only Fashion People Wear Them Like *This*Take note.
-
5 Street Style Trends From Milan Fashion Week That Will Be Everywhere This FallTake notes.
-
This Dated Denim Pairing Is Suddenly the Chicest Way to Wear Jeans for Fall 2025Easy and stylish.
-
EverythingBest Knockoff Luxury Clothing Editors Saw, Wore, Did, and Ate During NYFWLet's dive in, shall we?
-
Paris Hilton's World: Her Pink Motorola Razr, Favorite Y2K Looks, and What 11:11 Media Means to HerA glimpse into the life of this savvy entrepreneur.