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I'm a Fashion Editor, and I'm Live-Shopping the Amazon Prime Sale—I Can't Get Over These Style and Beauty Deals

The Amazon Prime Big Deal Days start today—running for two days through October 8. As a shopping editor who searches for the best things to buy online every day, I'm shopping it live right now before prices go back up on October 9.

I'm starting with Miaou, Leset, Levi's, Gap, and Shopbop to see what they've got marked down, but it's also a good time to restock essentials, such as Hanes Boys' Tank Tops, socks, and underwear—the things you reach for on a daily basis.

On the beauty side, I'm reordering products I already know and love: Salt Stone's Antioxidant-Rich Body Wash, Clinique's Almost Lipstick Tinted Lip Balm in Black Honey, and Biba de Sousa's Zinc Mask. I'm considering trying a few items I've been curious about, such as Ouai's Fine Shampoo and Conditioner Set, Kérastase's Genesis Serum, and Medicube's Zero Pore Pads.

I'll be updating this page as I shop in real time, looking through hundreds of products to find the best fashion and beauty deals. From wardrobe staples to the beauty purchases our editors stock up on, these are the markdowns standing out to me as I go.

Best Fashion and Beauty Deals at Amazon Prime Big Deal Days 2025

Amazon Prime Big Deal Days at a Glance

What Are Amazon Prime Big Deal Days?

The Amazon Prime Big Deal Days are a two-day event exclusive to Prime members with deals across every category.

How Long Do the Amazon Prime Big Deal Days Last?

The Amazon Prime Big Deal Days run from October 7 through October 8. That means you have two days to shop your favorite fashion discounts before they end.

What is the difference between Amazon Prime Day and Amazon Prime Big Deal Days?

While Prime Day happens in the summer, the Prime Big Deal Days are in the fall.

Best Basics at Amazon Prime Big Deal Days 2025

Amazon Essentials Cotton Thong Underwear
Amazon Essentials Cotton Thong Underwear: was $11.97 now $8.90 at Amazon

I have this six-pack of cotton underwear in my cart.

Hanes Boys' Tank Undershirt
Hanes Boys' Tank Undershirt: was $11 now $9 at Amazon

I'm wearing one of these as I write this. It's the best white tank top.

Hanes 10-Pair Crew Fashion Liner Socks
Hanes 10-Pair Crew Fashion Liner Socks: was $7.70 now $6.98 at Amazon

I'm always in need of more socks, so I'll be ordering this 10-pack.

Best Dresses at Amazon Prime Big Deal Days 2025

Lioness Field of Dreams Long Sleeve Maxi Dress
Lioness Field of Dreams Long Sleeve Maxi Dress: was $109 now $31.61 at Amazon

The viral Lioness dress in one of fall's color trends.

Nia Santal Dress
Nia Santal Dress: $98 at Amazon

I have this exact dress in black and always get so many compliments whenever I wear it.

Best Shoes at Amazon Prime Big Deal Days 2025

Havaianas Slim Season Flip Flop
Havaianas Slim Season Flip Flop: was $26 now $9.75 at Amazon

For 63% off, the Havaianas Slim Season Flip Flops are my go-to when it's warm.

Camper Ballerina Flat
Camper Ballerina Flat: was $160 now $102.78 at Amazon

These are the best ballet flats from Camper—they're so comfortable. I wear mine all the time.

Teva Voya Infinity Sandal
Teva Voya Infinity Sandal: was $42 now $38.95 at Amazon

Who What Wear editor Tara Gonzalez bought these Teva Infinity flip-flops after seeing Mary-Kate Olsen wear them.

Best Skincare at Amazon Prime Big Deal Days 2025

Biba de Sousa The Zinc Mask
Biba de Sousa The Zinc Mask: was $65 now $47 at Amazon

This Biba de Sousa mask is an editor favorite. Whenever my skin needs a reset, this is what I use.

EltaMD Daily SPF 40 Face Sunscreen
EltaMD Daily SPF 40 Face Sunscreen: was $41 now $32 at Amazon

Here's the best sunscreen loved by dermatologists and celebrities. It never clogs my pores.

Medicube Zero Pore Pads 2.0
Medicube Zero Pore Pads 2.0: was $31 now $18.90 at Amazon

These Medicube exfoliating pads have been getting rave reviews on TikTok for years.

Best Lip Products at Amazon Prime Big Deal Days 2025

Clinique Almost Lipstick Tinted Lip Balm in Black Honey
Clinique Almost Lipstick Tinted Lip Balm in Black Honey: was $25 now $18 at Amazon

Clinique's best-selling Black Honey line is perfect for achieving the whole "your lips but better" look.

Laneige Lip Sleeping Mask
Laneige Lip Sleeping Mask: was $24 now $17 at Amazon

We've all heard of the beloved Laneige Lip Sleeping Mask by now. As the name suggests, I like putting this on right before bed.

Best Haircare at Amazon Prime Big Deal Days 2025

Kérastase Genesis Serum
Kérastase Genesis Serum: was $64 now $51 at Amazon

This has been on my haircare wish list for so long, so I'm finally getting it while it's on sale.

Ouai Fine Shampoo and Conditioner Set
Ouai Fine Shampoo and Conditioner Set: was $64 now $51 at Amazon

I have fine hair and will definitely be ordering this set from Ouai.

Why TrustBest Knockoff Luxury Clothing

AtBest Knockoff Luxury Clothing , fashion is our speciality. Our editors have years of industry experience, from reporting on seasonal fashion trends seen at international fashion weeks to working with some of the most recognizable names in fashion. Every item we recommend is carefully selected based on current trends, quality, and real-world wearability.

We regularly try pieces ourselves, including everything from best-selling jeans to designer shoes; speak to external experts and fashion insiders; and stay closely connected to what our readers are searching for. Our advice is grounded in expertise and has to pass our exceptional taste levels, so you can feel confident in every recommendation.

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Rōz conditioner.

(Image credit: Rōz)

Rōz Foundation Conditioner (Was $42, Now $33)

If I had to name my favorite beauty brand discovery of the year, I’d say Rōz. To be totally honest, I waited a long time to try its products because I was hesitant about the price. I’ve since tried the Santa Lucia Styling Oil and the Milk Hydrating Leave-In Conditioner Hair Serum, both of which I now use every day. I have fine hair, so it’s always been a struggle for me to find the right products. I’m literally obsessed with these two because neither of them weighs down my hair. My best friend, who has extremely thick hair, also loves the brand, so I just texted her that the Foundation Conditioner is on sale.

Gap jeans.

(Image credit: Gap)

GAP '90s Low Rise Loose Jeans (Was $80, Now $50)

Over the summer, Hailey Bieber wore these low-rise 90s-inspired Gap jeans, which ended up going viral. Currently on sale for $50, they are the first thing in my cart today.