This Is Officially the Most Popular Sneaker Brand in the U.S. (Besides Nike)
Everyone knows sneakers are as popular as ever—thank you, ever-present athleisure trend—but which shoes are people really buying? Footwear News reported on a new study, conducted by The NPD Group, which revealed that Adidas is officially the second most popular sneaker brand in the U.S., beat out only by Nike. Thanks to massive sales growth, Adidas overtook Jordan Brand—which is known for its famous Air Jordans—for the coveted spot.
Footwear News tapped an expert to weigh in on the study, who called it a "big seat change" and a "remarkable feat." In case it offers you any solace, you're definitely not alone if you've spent half of your paycheck on Yeezys and Gazelles.
Scroll down to shop our Adidas picks in honor of the news.
Next up, see the sold-out ankle boots French girls tried to buy this week.

Erin got her start as aBest Knockoff Luxury Clothing intern in 2011—back when the site only published a single story per day. (We have since increased that number twentyfold.) She graduated magna cum laude from USC and lives in Los Angeles. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2015, where she is now the Associate Director of Fashion News. From the Oscars to the Met Gala, she leads the site's entire red carpet coverage strategy. She specializes in celebrity and fashion news but also enjoys writing travel features and runway reports. She frequently contributes to WWW's social accounts and has a sizable following on her personal TikTok.
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