Everyone knows sneakers are as popular as ever—thank you, ever-present athleisure trend—but which shoes are people really buying? Footwear News reported on a new study, conducted by The NPD Group, which revealed that Adidas is officially the second most popular sneaker brand in the U.S., beat out only by Nike. Thanks to massive sales growth, Adidas overtook Jordan Brand—which is known for its famous Air Jordans—for the coveted spot.
Footwear News tapped an expert to weigh in on the study, who called it a "big seat change" and a "remarkable feat." In case it offers you any solace, you're definitely not alone if you've spent half of your paycheck on Yeezys and Gazelles.
Scroll down to shop our Adidas picks in honor of the news.
Next up, see the sold-out ankle boots French girls tried to buy this week.
-
Everyone Cool in New York Is Wearing This New Sneaker Instead of Loafers, Ballet Flats, and BootsIt's the hardest-to-source sneaker in fashion right now.
-
These Are the Surprising Shoe Trends Gen Z Is Styling With Everyday Outfits for the Rest of 2025Niche, weird, and unconventional.
-
These Pairs of Adidas Sneakers Will Make Much Cooler Gifts Than SambasThe holidays are coming.
-
Walk a Mile in My Shoes—My Honest Review of the Nike V2K SneakersAre they worth it? Find out.
-
This Is the Luxe Fall Shoe Trend Every Fashion Person Is Already Wearing on RepeatCount these inspo pics as proof.
-
Fashion People From NYC to Paris Are Into Cool Adidas Sneakers—13 New Arrivals to Shop Before They Sell OutEndless compliments are coming your way.
-
Spotted at JFK Airport: The Anti-Trend Sneakers Olivia Wilde Swears By for Long-Haul FlightsAffordable, comfortable, and beloved by It girls in London, Paris, and NYC.
-
There Are Just Too Many Cool Adidas Sneakers to Choose From RN—These 5 Are at the Top of My ListYour new favorite pair awaits.
