Meet the Proenza Schouler Model Who Was Discovered 2 Weeks Ago

If you want to become a model, maybe just go to the grocery store? Two weeks ago, Shelby Hayes was grocery shopping with her mother in California when she was discovered and chosen as a model for Proenza Schouler's S/S 16 collection. According to Vogue, she was flown in specifically for the show and describes herself as a "bookworm with a fondness for Disneyland." Hayes also booked another high-profile show at New York's S/S 16 collections, walking in Marc Jacobs's hotly anticipated show at the Ziegfeld Theatre. With two amazing shows under her belt already, we're sure to see more from Shelby in the future.
Scroll down to see shots of Shelby in action at Proenza Schouler and Marc Jacobs!
Shop the lastest Proenza Schouler and Marc Jacobs!
In whose collections would you like to see Shelby next? Tell us below!

Patti Smith and Bettie Page
Who are your 5 favorite people to follow on Twitter/Instagram?@GabyDunn @Awkwafina @HannahOrens @HarrisSockel @GlobalShutter
What's the fashion essential you can’t live without?Gap Curvy Skinny Jeans changed my life. I don't know what to do with myself when they're in the wash.
What's your desert island album?The Velvet Underground The Velvet Underground
Nico
The Rolling Stones Let it Bleed or Beggars Banquet, depending on the day
Patti Smith Horses
Death Cab for Cutie Transatlanticism
-
I Just Went to NYFW—These Are the Emerging Brands That Stood Out to Me
My favorite spring/summer 2026 collections.
-
Laura Harrier Can't Stop Carrying This Timeless The Row Bag (and No, It's Not a Margaux)
One, two, three times in one week.
-
The Unexpected Color Combinations Fashion People Everywhere Will Soon Be Wearing
Think periwinkle with crimson or citron with baby blue.
-
Spotted at the COS Show: The Leather Coat and Plaid Shirt That *Will* Sell Out by October 1
Everyone was still talking about them both days later.
-
If You Want to Fit In With Fashion People This Fall, Swap Your Basic Crewnecks for This Right-Now Alt
The girls that get it, get it.
-
COS Just Debuted a See Now, Buy Now Collection: 6 Fall Trends We're Grabbing First
From elegant pencil skirts to pretty plaid pieces.
-
Khaite Shows Us How to Dress Like the Ultimate Sophisticated Cool Girl
Get out your largest notepad and a sharpened pencil.
-
Hula-Hoop Waistlines, 3D Florals, and Furry Details—Altuzarra Explores Twisted Beauty for Spring 2026
Harem pants, chic clutches, and more.