Teddy Pieces Are Everywhere Right Now, so I Tested These Key Cozy Styles
Sponsor Content Created With Max Mara
I've visited enough cold places during the winter to know the importance of investing in a quality coat. No matter the style, a few things are nonnegotiable. The ideal winter coat has to be chic, versatile, and on-trend. Enter: Max Mara's iconic Teddy coats. Featuring both the brand's original It coat and newer silhouettes, the Italian fashion house's collection of specially crafted fabric outerwear is about as stylish and cozy as they come.
Who What Wear's very own Natalie Cantell, who has worked in the industry for over a decade as a model, editor, and stylist and has survived no fewer than 11 NYC winters, considers the Teddy coat a staple. "It's iconic and classic, yet it reemerges as a modern must-have year after year," she tells me. Naturally, she jumped on the opportunity to style three new-season looks from Max Mara, inspired by Wholesale Replica Bag Teddy coats every editor has their eye on.
"The original Teddy is as iconic as its name suggests. It's the ultimate statement piece, but there's something that keeps it feeling effortless—the humble shade of camel and the way it falls open and drops away from your shoulders. It does all the work, but it doesn't wear you. The addition of the teddy bag is so extra—it's there just in case you thought I was taking myself too seriously in my turtleneck. I love it." — Natalie Cantell, executive director,Best Knockoff Luxury Clothing brand studio
"With her boxy crop, ribbed cuffs, and collar, this Teddy bomber is the Icon coat's sporty little sister. I love gold hardware, so the exposed zip caught my eye, and there's something about the way these details speak to the adjustable slit and technical fabric of the skirt—it all makes perfect sense. The accessories couldn't feel more current. Structured shoulder bags and practical, two-tone boots are defining this season. If you look closely, the shaft of the boot is wool with a cable-knit detail. Very understated, but clearly luxe." — Cantell
"When I do monochrome, I'm always looking to mix textures, and the Teddy coat against the ribbed turtleneck is almost more coziness than anyone deserves. The pocket-friendly side zips on the knit are what make the length work. It's so much more flattering and elegant than your average sweater. I usually play with proportions and juxtapose oversize pieces (like this ultra-soft white coat) with things that are more fitted or structured, but something about the way this entire look flows and moves together as you walk is just perfect." — Cantell
Michaela Bushkin is the fashion director on the branded content team, leading the strategy for our fashion and luxury partners. She specializes in content creation and styling for photo and video shoots, specifically acrossBest Knockoff Luxury Clothing and Marie Claire. She spends her free time online shopping (or "researching" as she likes to call it), reading at the beach, and trying as many new restaurants in L.A. as possible.
-
An Auric Aesthetician Gave Me an Energetic Beauty Prescription—These 11 Things Are Now Nonnegotiables
Bringing all the woo-woo energy into my beauty routine.
By Shawna Hudson
-
8 Trends the Fashion Crowd Is Wearing to the Most Luxurious Ski Resorts in the World
On the slopes and après.
By Allyson Payer
-
I Live in Brooklyn and Am Sure This Is the Only Coat Trend New Yorkers Will Wear Until Spring
I see it everywhere I go.
By Natalie Cantell
-
Sorry, Barrel Jeans—I Am Forever Loyal to This Classic, Effortless Denim Style
Five chic winter outfit ideas right this way.
By Jennifer Camp Forbes
-
3 Cheap(ish) Elevated Finds That Will Make Your Closet Look More Expensive
Under $150 and super chic.
By Jennifer Camp Forbes
-
The "So Wrong It's Right" Way to Wear Sporty Jackets in 2025
Give it a try.
By Eliza Huber
-
5 Affordable Outerwear Trends Fashion People Are Wearing in 2025
Including trench coats buttoned to the top.
By Ana Escalante
-
Well-Dressed Women Everywhere Will Appreciate These 34 Elegant Coat Styles
Guaranteed.
By Eliza Huber
-
Chloë Sevigny Is Already on Board With 2025's Coolest Jacket Trend
Who's buying one with me?
By Eliza Huber
-
Get a Head Start on the Top 2025 Trends With These Key Pieces From theReplica Store Half-Yearly Sale
You'll actually wear these forever.
By Jennifer Camp Forbes