It's My Job to Find Amazing Shopping Picks—These 9 New Buys Are Too Good to Miss

What To Buy Now
(Image credit: Mango, DÔEN, Róhe, Laura Vann, Loewe, Net-a-Porter)

What to Buy Now is a concise weekly edit of the items I really love, including pieces from the high street, designer labels and vintage gems you can buy online. I'm constantly scanning the most stylish online stores, so you can feel safe knowing that you won't miss a thing.

I know that your fashion requirements can vary widely from season to season (and day to day), so whether you're looking for an immaculately tailored staple, affordable tailoring or the perfect pair of shoes, I take my responsibilities as Who What Wear's Acting Fashion Editor very seriously. I've saved you plenty of scrolling time by putting together an edit of pieces that will look just as fresh in a year as they do now.

Of course, there's also plenty of the pieces that simply set your heart racing in a way that only fashion can. Right now, the shops are full of seasonal essentials that are perfect as we head into the spring season, and this week's edit includes plenty of wardrobe gems. So keep scrolling down to shop the exciting new buys on my wish list this week.

Shop My New-In Picks:

SHOP MORE OF THIS MONTH'S BEST BUYS

Sophie Robyn Watson
Acting Fashion Editor

Sophie Robyn Watson is a London-based style editor with over 10 years of experience in the fashion, luxury and retail industries. She has worked at esteemed companies such as WGSN, ASOS, LFW, Alexander McQueen and GANNI. After graduating with a first-class honours degree in Fashion Promotion Imaging, she moved into the luxury editorial sector with a focus on menswear, firstly at Wallpaper* and later Mr Porter, where she worked her way up from Fashion Assistant to become Fashion Editor. At Mr Porter, she worked on global marketing shoots, celebrity profiles and luxury shopping edits. In her role asBest Knockoff Luxury Clothing UK’s Acting Fashion Editor, Sophie is chiefly interested in celebrating new and emerging brands that the cool-girls ought to know now. 

With contributions from