Avalon Afriyie
Avalon Afriyie is a freelance writer and storyteller based in London. She specialises in sustainable fashion, health and the narratives of marginalised communities.
She has a background in fashion show production and styling, having previously worked on The Clothes Show and with the Lyst Group. Since graduating in 2013 with a BA (Hons) in English and contemporary media, she’s worked as a feature writer for an independent publication and a contributor for Quill’s creator network. She now marries her passion for words and style, writing for some of the most esteemed fashion and lifestyle publications,Best Knockoff Luxury Clothing UK and Stylist.
Avalon also provides copywriting services, creative consultancy, and visual media for independent businesses, including travel guides, interviews, press releases and blog posts. Her work has been featured on Lush, Contiki, Youswim and Ohne.
She spends her days writing to her heart’s content for business and pleasure, shooting on film and dreaming of residing a stone’s throw away from the ocean with her love and a pup (clad in a sweeping frock, of course). She’s currently penning ideas for a book of personal essays and free verse poetry on love, life and the stages in between.
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9 Minimalist Outfits That Are Guaranteed to Earn You Compliments This Spring
Copy and paste.
By Emily Dawes
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I'm Refreshing My Capsule Wardrobe Ahead of Spring—7 Elegant Staples That Made the Cut
Game-changing pieces.
By Brittany Davy
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Call Off the Search: This Is the Pretty Blouse Trend Fashion People Are Wearing With Jeans in 2026
The definition of a "nice top".
By Natalie Munro
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5 Expensive-Looking Spring Outfits That Work Perfectly With Jeans
I'm a dress girl, but…
By Avalon Afriyie
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I'm a Fashion Editor Living in Paris—5 Spring Microtrends French Women Are Already Backing
A few simple tweaks.
By Avalon Afriyie
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I'm a Brit Living in Paris—These Are the Classic Flats French Women Are Wearing With All Their Spring Outfits
They'll never go out of style.
By Maxine Eggenberger
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I'm an Editor Living in Paris—12 Sophisticated Bag Brands French Women Always Come Back to
Including some independent favourites.
By Avalon Afriyie
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5 Accessories French Women Are Relying On Right Now to Make Their Basic January Outfits Look Chic
Simple tweaks that matter.
By Avalon Afriyie
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I Live in Black Jumpers—Here Are 5 Chic Outfits That Feel Timeless Yet Fresh for 2026
You can wear it in so many ways.
By Natalie Munro
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I'm a Fashion Editor Living in Paris—7 Chic 2026 Colour Trends I've Spotted All Over the City
Spin the colour wheel, à la the French.
By Avalon Afriyie
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I'm a Fashion Editor Who Loves to Shop Small—These Are the Up-and-Coming Brands to Watch in 2026
My ultimate list.
By Avalon Afriyie
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The Hardest-Working Staples to Buy Now and Love Forever
A ready-made capsule.
By Emma Spedding
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I Spent Hours Searching—These Are the Best Wool Coats for Every Budget
The cold is calling.
By Avalon Afriyie
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I'm a Fashion Editor Living in Paris—5 Elegant Outfits I've Spotted Parisians Wearing This December
Inspo incoming.
By Avalon Afriyie
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I Have Designer Taste on a High-Street Budget—11 New-Season COS Buys That Have Caught My Eye
Talk about nailing the brief.
By Avalon Afriyie