What's the Difference Between a $50 and $16 Self-Tanner? I Tested Both At Once to Find Out

Woman posing in a bikini and gif of Alyssa Brascia applying self-tanner.
(Image credit: @cassklatzkow, @alyssabrascia)

Call it my birthright as a girl with mostly Italian genes, but I have this innate need to chase a tan year-round. Though I don’t go Jersey Shore-level (iconic as it was), I’m always searching for that perfect bronze that doesn’t skew orange. Lucky for me, I’m a beauty editor and get self-tanners, bronzing drops, and tanning waters dumped on my doorstep every week, which means I’ve tested just about everything so you don’t have to.

In one of these mass deliveries was a box full of gorgeously packaged tan and glass bottles, all dubbed “Dolce Glow,” and another with baby blue and yellow vials tagged “Sunnee Bae.” While nothing between these descriptions would suggest that they’re even in the same category, I began noticing a trend as I set products from the different brands down next to one another. As opposite in aesthetics as they may be (one gives off chic, old money Calabasas vibes while the other feels like beachy-cute Florida), the product names, packaging, and objectives were nearly identical. With that, I pulled out my laptop and got down to business.

Isabel Alysa is a celebrity tanning artist and the brains behind Dolce Glow, a luxe self-tan beauty brand that creates consumer and professional products alike. Now, I’m no newcomer when it comes to these names—Dolce Glow has been a mainstay among cool girls for years, boasting fans like Sabrina Carpenter, Selena Gomez, and Olivia Culpo (she even trusted the brand with her wedding bronze). Alysa herself is an industry giant, with clients like Kim Kardashian and Miley Cyrus going to the artist personally for their red carpet-ready glows. I’d gotten so used to the tanning artist’s chic, neutrals-driven style that I hardly realized that Sunnee Bae was Alysa’s second brainchild—so naturally, I went straight to the source.

The Best Dolce Glow and Sunnee Bae Products, at a Glance

What makes both of your lines, Dolce Glow and Sunnee Bae, different from one another?

Alysa: I’ve come to realize that everyone is at a different place in their skincare and self-tanning journey. That’s what really inspired me to create two lines that stay true to what we do best: delivering a beautiful, natural-looking tan while offering different experiences depending on what your skin needs.

Dolce Glow is my first baby. I poured everything I knew from my experience as a spray tan artist into making self-tanners that feel like a luxurious skincare ritual. It’s infused with ingredients I truly believe in—multiple types of hyaluronic acid, jojoba oil, macadamia oil, green tea leaf extract, and vitamin A. These all are known to help support anti-aging, boost collagen, and help restore the skin’s balance. From the formula to the outer packaging, every detail was designed to reflect that elevated experience.

The Breakdown

Prices: $5-$140 | Benefits: Pro-quality, skincare-based formulas, elevated packaging

Alysa: Sunnee BAEskin came from a different part of my heart. I wanted to create something just as effective, but a little more laid-back and accessible. There was a time in my life when I couldn’t afford good skincare, let alone a luxury self-tanner, and I promised myself that if I ever had the opportunity, I’d create something for that girl—the one who deserves to feel confident and beautiful, even when she’s going through it. That’s why this brand means so much to me.

Sunnee BAE is for the girl who wants great skin and a gorgeous glow without the extra steps. These formulas are packed with ultra-hydrating, marine-based ingredients like blue-green algae, sea kelp, wakame extract, and moringa seed oil—everything your skin craves when it’s feeling dry or dull. The packaging is sleek, modern, and doesn’t come with an outer box because I wanted it to feel effortless and accessible but still elevated.

The Breakdown

Prices: $9-$45, excluding merch | Benefits: Less expensive, marine ingredient-based

The Testing Process

Stacking these prices up next to one another (I mean, can a $16 tanner really be as good as a $50 formula?) I spent a few days fairly testing both lines—dedicating the right side of my face and body to the Dolce Glow products and the left side to Sunnee Bae. Setting aside my worries of looking like a half-and-half mess, I got to testing.

Contour Wands

Alyssa Brascia holding contour wands.

(Image credit: @alyssabrascia)

Shaped similarly to a certain contour wand we all know and love, these products do more than just sculpt your cheekbones. Their bronzy formulas are boosted with dihydroxyacetone, or DHA—the sugar-based tanning agent in most self-tanning products—that gradually bronzes the skin wherever it’s applied.

I used the Dolce Glow Contour Self-Tanning Sculpt + Glow on the right side of my face, taking in its golden, shimmery goodness before switching over to the left, where I dabbed on the matching cushiony applicator of the Sunnee BaeSide Sea Sculpt Contour. These products did not call for a specific development time—they simply deepen gradually, so I decided to wear it for a full day of work plus my evening plans, clocking in at about 10 hours total.

Alyssa Brascia applying the Dolce Glow Contour Self-Tanning Sculpt + Glow.

(Image credit: @alyssabrascia; Dolce Glow,Replica Store)

Alyssa Brascia applying the Sunnee BaeSkin Baeside Sea Sculpt Contour.

(Image credit: @alyssabrascia; Sunnee BaeSkin, Ulta)

Tanning Mousses

Alyssa Brascia holding self-tanning mousses.

(Image credit: @alyssabrascia)

Perhaps the most common self-tan medium is tanning mousse, so I knew these formulas would be the real efficacy test. Both come packaged in bottles with the exact same shape, only differing in color and font style (and of course, the contents inside).

The Dolce Glow Lusso Self-Tanning Mousse and Sunnee BaeSide Self-Tanning Sea Mousse are only available in one shade, but they both claim to be buildable for a deeper hue. They also have the same development time frames: for a light tan, wait 2-4 hours before showering, 4-6 hours for a medium tan, or 6 (or more) hours for the deepest bronze. Information in tow, I tested the Dolce Glow mousse on my right leg and arm and Sunnee Bae’s on my left side to see how they stacked up.

Alyssa Brascia before and after testing self-tanning mousses for 6 hours.

(Image credit: @alyssabrascia)

Alyssa Brascia applying the Dolce Glow Lusso Self-Tanning Mousse.

(Image credit: @alyssabrascia; Dolce Glow, Ulta)

Alyssa Brascia applying the Sunnee BaeSide Sea Mousse.

(Image credit: @alyssabrascia; Sunnee BaeSkin, Ulta)

Self-Tanning Serums

Alyssa Brascia holding self-tanning serums.

(Image credit: @alyssabrascia)

Self-tanning serums are a personal favorite of mine within the faux glow category. They’re easy to use, invisible on the skin (which means they can go undetected beneath makeup and develop throughout the day), and versatile enough to be applied directly to your face or mixed with your favorite skincare products. I applied three drops of product from each of Alysa’s serums, Dolce Glow Goccia di Sole Self-Tanning Serum Drops on the right and Sunnee BaeSide Searum Drops on the left, before going to sleep and woke up results so similar that I can’t even split them into two.

As mentioned before, these results were so identical that I couldn’t tell where the Dolce Glow lines ended and Sunne Bae’s started. Both of the serums were water-light and blessed my skin with a beautiful glow by morning, offering a natural bronze that matched my pale face to my recent vacation-tanned body. Both formulas made my skin look and feel hydrated, almost as if I were adding an extra skincare step in my evening routine (which, judging by the nutrient-packed ingredient lists on each product, I basically did).

It’s worth adding that Dolce Glow’s serum does contain a few more skin-loving extracts and oils than its Sunnee Bae counterpart, including skin-revitalizing caffeine and wrinkle-pluming agents like aloe vera and glycolic acid. The Goccia di Sole Self-Tanning Drops might also be a better choice for those with acne-prone skin, as the formula is infused with blemish-fighting cranberry extract that keeps your pores clear.

However, if your self-tanner search is based solely on bronzy results, you’ll be happy to know that Sunnee Bae’s serum, which is $30 cheaper and also comes with its own slew of skincare benefits (moringa seed oil for hydration, algae extract for rejuvenation, and sugar cane extract for a collagen boost), checks that box. I couldn’t tell the difference between the way my skin looked or felt on either side of my face, and the pictures show it.

Alyssa Brascia before and after self-tanning serum.

Alyssa Brascia before and after using Dolce Glow Goccia di Sole Self-Tanning Drops (right side of face) and Sunnee BaeSkin BaeSide Searum Drops (left side of face).

(Image credit: @alyssabrascia)

Others I Tried

Alyssa Brascia holding facial tanning mists.

(Image credit: @alyssabrascia)

Self-Tanning Facial Mists

Alyssa Brascia holding self-tan sprays.

(Image credit: @alyssabrascia)

Self-Tanning Body Sprays

How to Choose

Who would you recommend each line to, considering lifestyle, price point, etc?

Alysa: I always say [that] Dolce Glow is for the glam, and Sunnee Bae is for the go. If you're someone who lives for a more luxe beauty ritual, who wants skincare benefits like firming and brightening packed into your tanning routine, Dolce Glow is your match. It’s ideal for people who prioritize self-care and are willing to invest in premium formulas. Sunnee Bae is perfect for my Gen Z and millennial babes—or really anyone who wants a glow that's easy, fun, and fits into a busier, on-the-go lifestyle. The price point is more accessible, but the quality is still top-tier. It’s great for first-time tanners or anyone who wants results. Again, it’s really dependent on where you are at in your skincare and self-tanning journey.

Q&A

What do you want shoppers to take away from each brand?

Alysa: I got my very first spray tan at a time in my life when, honestly, I didn’t even know how I was going to afford it—but I did it because everyone else was doing it. What I didn’t expect was the immediate confidence boost I felt afterward. It was such a small beauty service, but it made me feel seen. That moment stuck with me, and it’s why I built these brands: to help others feel that same confidence, no matter where they are in life. There’s so much intention behind every formula we’ve created.

What are your desert island products from Dolce Glow and Sunnee Bae?

Alysa: If I had to narrow it down to my desert island must-haves, I’m definitely packing a few essentials from each line that I truly can’t live without.

  • Dolce Glow Acqua Hydrating Self-Tanning Water: It's so lightweight, refreshing, and gives the most beautiful glow without needing to rinse. It’s a go-to for me when I want that natural glow with zero fuss.
  • Sunnee BAEside Sea Spray: Being alone on an island, I’d take [this]—no question. It’s the ultimate multitasker. I don't need anyone's help to apply because its 360 design allows for me to spray it upside down and get those hard-to-reach areas.
  • Dolce Glow Self-Tanning Contour Sculptor: I also can't forget our viral sculptor. It’s the best 3-in-1 product that sculpts, highlights, and enhances all the right places, whether I’m wearing makeup or not.
  • Dolce Glow SPF 50 Body Balm: [This] is a MUST. It’s shimmer-infused and melts into the skin like butter, and actually makes you want to reapply. If I’m stuck in the sun, I want to stay protected and glowing.
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Alyssa Brascia
Associate Beauty Editor,Best Knockoff Luxury Clothing

Alyssa Brascia is an associate beauty editor atBest Knockoff Luxury Clothing . She is based in New York City and has nearly three years of industry experience, with rivers of content spanning from multigenerational lipstick reviews to celebrity fashion roundups. Brascia graduated with a BS in apparel, merchandising, and design from Iowa State University and went on to serve as a staff shopping writer at People.com for more than 2.5 years. Her earlier work can be found at InStyleTravel + LeisureShape, and more. Brascia has personally tested more than a thousand beauty products, so if she’s not swatching a new eye shadow palette, she’s busy styling a chic outfit for a menial errand (because anywhere can be a runway if you believe hard enough).