I'm Planning My Summer 2025 Rebrand: 30 Zara New Arrivals That Just Get Me
Summer is calling, and I’m officially in my main-character era. Weekends in Mallorca and wedding-venue scouting in Madrid are in my cards all June and July, so, frankly, a summer of this size in my mind calls for a massive style rebrand. First stop? Zara’s new arrivals. I’d love to say I’ll be unplugged, soaking up the sun, maybe journaling by the beach, but let’s be real: I’ve been deep in the Zara website curating a cart that feels like my vacation mood board come to life.
The new arrivals this season just get me. Think flowy dresses that give "I summer in Europe" energy, tailored pieces that look way more luxe than their price tag, and accessories that make it look like I have a villa and a Vespa waiting for me. From barely there sandals to oversize sunnies, it’s giving jet-setting vibes.
Honestly, if you're plotting your own summer style refresh—or just need an excuse to romanticize your next matcha run—these finds are too good to scroll past.
Ahead, 30 new-in Zara pieces that are basically a one-way ticket to your best dressed summer yet.
This post was originally published at an earlier date and has since been updated.

Ana Escalante is an award-winning journalist and Gen Z editor known for her sharp takes on fashion and culture. She’s covered everything from Copenhagen Fashion Week to Roe v. Wade protests as the Editorial Assistant at Glamour after earning her journalism degree at the University of Florida in 2021. At Who What Wear, Ana mixes wit with unapologetic commentary in long-form fashion and beauty content, creating pieces that resonate with a digital-first generation. If it’s smart, snarky, and unexpected, chances are her name’s on it.
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