Hi, I'm Emily, and I'm a coat addict. Okay, not actually, but I own more coats than probably any other item in my wardrobe (much to my husband's dismay). Hear me out though. As a stylist and editor who's worked in the fashion industry for over a decade now, I've worked out that (for me at least) feeling great about my outfit is as simple as adding an amazing coat (and maybe a great bag or pair of shoes) to my favourite basic T-shirt or knit-and-jeans outfits. I basically live by this rule whether I'm dressing for Fashion Week, fabulous industry parties or just popping to my local pub—and, yes, if you were wondering, I do seriously struggle in the summer when wearing a coat isn't an option. So anyway, I like to consider myself somewhat of an outerwear expert.
The thing is, although I'm incredibly tempted by all the gorgeous new designer coats out there, I certainly don't have the budget to be spending thousands every time I invest in a new style. I often look to the high street, as our favourite brands have some really impressive, expensive-looking options these days, and I just make sure to look out for good-quality fabrics and design features. However, I do have a hack I wanted to share with you for getting my hands on the very best coat styles for less, and it's as simple as shopping designer coats exclusively on sale.
This might sound really obvious, but I only ever buy designer coat styles when they're discounted. I'm the first to admit that I'm not the biggest fan of sales as a general rule—mostly because I find it overwhelming having to sift through the noise to find the really classic buys I know I won't regret. And often, sales can be full of end-of-season, trend-led buys that you'll never really wear more than a few times. But, when it comes to coats, most styles are in fact timeless from the get-go. It's easy to spot the classics, which makes them the perfect pieces to buy on sale. Whether it's a camel wrap coat, a perfect beige trench or a black, tailored wool style, finding designer coats on sale can mean being able to access the very best quality pieces (that look basically identical to the season's new-in styles) for much lower prices. It just makes fashion sense!
Keep scrolling to see the on-sale designer coats for winter 2025 (and beyond) that I've got my eye on…
Shop the Best Designer Coats on Sale in January 2025:
Farfetch is offering up to 60% off for a limited time only, so be sure to snap up this ridiculously chic coat quickly.
Being Danish, Ganni knows a thing or two about designing a great coat.
This is such a smart style for a workwear wardrobe.
Not only does MyTheresa have an amazing selection of coats on sale, there's also an extra 20% off these sale prices for a limited time only!
So many celebs are wearing Barbour coats at the moment.
This iconic Toteme scarf coat goes down £200 at checkout.
You can snap up this impeccable quilted coat for nearly £600 off.
You can't get better than a classic aviator than this, and the sale price is actually brilliant for a designer leather and wool coat.
This is a seriously special sale find. I recently wrote about how iconic Max Mara coats are, and I'm not surprised there's only one of these left in stock. With the extra 20% deducted at checkout (with code SALE20) it's even more of a bargain, so you'll want to act fast. This is a purchase you'll never regret.
A piece of Burberry's famously good tailoring, for 30% off at checkout.
Fashion people are obsessed with the Frankie Shop.
I'd happily pay full price for this beautiful coat.
The ultimate in quiet luxury, and at 30% off!
This looks so cosy.
Wool coats are always useful, year after year.
A perfect camel coat.
For the maximalists.
A cream coat will always look polished.
Grey coats are big this season.
You can't argue with a dark wool coat.
Faux fur coats are just as timeless as classic wool ones.
The Outnet is a brilliant place to find designer pieces on sale.
This may seem like a statement-making coat, but you'd be surprised how timeless a black leather (or faux) trench can be.
If you're after a statement coat, this one is beautiful.
I can so see Scandi women wearing this.
I've personally tried this on and I loved it. It comes quite oversized, but that makes it look effortlessly cool.
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