My role as a digital fashion editor means that I'm constantly surfing the web in search of the coolest shopping picks to recommend to you. It also means that in a given week, I look at thousands of items to determine what's actually worth buying and recommending to you, lovely WWW reader. I won't lie—sometimes it does feel like I've seen it all. When you're scrolling through new-arrivals sections at the rate that I am, it takes something extra special to earn your attention. Despite it, the trendy buys you're about to see here are doing just that.
Remember when Carrie Bradshaw proclaimed, "Shopping is my cardio"? Well, I'm pretty sure she would have been talking about these fall shopping finds under $100. They're heartbeat-raising, shock-inducing, and all-around epic buys that are somehow, believe it or not, also affordable. Nope, it doesn't make sense, but I'm not questioning it. I'm simply adding them to my cart.
Ahead, see for yourself all the trendy buys that are impressing me right now.
I think this one speaks for itself.
Immediately yes.
This has me ready to ditch all my fall neutrals.
Okay, Other Stories. I see you.
Excuse me?
Not only are these cool, but they're also beyond comfortable.
The dress our editors can't stop texting each other about.
I'm intrigued…
Jeans rarely warrant a gasp, but these are kind of the perfect slouchy shape.
This texture!
Oooh.
Eloquii understood the assignement.
No, we're still not over cutouts.
This color combo is really something special.
Simple but impactful.
Okay fine, SourceUnknown. Take all my money!
No one will believe you spent less than $50 on this pretty piece.
It's not every day that you find a cool leather jacket for under $100.
This shade of blue does things to my heart.
Big rich-mom energy over here.
How is this only $95? It looks like it should be far pricier, just saying.
The trendy basic to end them all.
I saw our associate branded content editor Aniyah wearing this Afrm print recently and immediately took note.
If the '70s are your style vibe, you need these in your life.
Simple but far from boring.
Stunning doesn't even begin to describe it.
Unexpected but oddly really wearable and practical.
The collared top to end them all.
Speaking of cool affordable finds, see the under-$40 pieces our editors stan for fall.
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I Want to Be Old Money, But I Work 9 to 5—These 23 Workbags Make Me Feel RichCarry everything in style.
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Nothing Humbles Your Closet More Than the Zara New Arrivals Section—25 Pieces to Instantly Elevate Your Fall OutfitsDid I mention they're modeled by Alexa Chung?
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My Little Sisters Think I'm Rich—These Are the Under-$150 Finds Making Them Believe ThatA walking (chic) ATM.
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The 10 Specific Items Everyone With Elegant Taste Will Buy This OctoberFrom J.Crew's It sweater to Reformation's It shoes.
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50 Under-$100Replica Store Finds That Are Giving Serious "Shop Now" VibesHigh joy. Low cost.
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I Officially Have a Zordy Closet—31 Zara andReplica Store Standouts That I'm Living In Straight Through FallPlus, chic fall 2025 outfit ideas that I plan on re-creating ASAP.
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TheBest Knockoff Luxury Clothing 100: Every Fall 2025 Item to Shop This SeasonFrom affordable finds to worthy investments.
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Fashion People With Good Taste Are Into These Trendy Denim Styles for Fall 2025See the outfit inspo and shop the jeans.
