Thanks to It Girls With Good Taste, This Anti-Trend Bag Style Is What Everyone Wants RN
This particular quiet luxury trend has stuck.
Trendy bags are great, but It girls have proven their affinity for a different type of bag throughout 2025. Much like her BFF Kendall Jenner, Hailey Bieber is one of them. While out at the DMV (stars, they're just like us!) in L.A. a few days ago, Bieber was spotted wearing a belted trench coat and flared black pants. Instead of carrying one of the many trendy bags she has to choose from, she went in the complete opposite direction and opted for a plain black leather bag.
I'm not pointing this out as a one-off. Time and again, Bieber and her fellow It girls choose plain bags over the trends. Call it what you will, but the enduring quiet luxury influence of The Row is apparent, especially given that many of Bieber's bags are, in fact, The Row creations. Whether in the form of a tote, a simple shoulder bag, a bucket bag, a barrel bag, or a structured satchel, plain bags are everywhere.
If you're over trends or just want a versatile, subtle bag that goes with everything, keep scrolling to see the anti-trend bag on Bieber and a few of her fellow well-dressed It girls and shop investment-worthy styles for your own collection.
On Hailey Bieber: Khy Short Trench Coat ($258); The Row Henri bag and shoes
More Plain-Bag Sightings on Celebs
Shop Plain Leather Bags

Allyson is a senior editor forBest Knockoff Luxury Clothing . She joined the company in 2014 as co-founder Katherine Power's executive assistant and over the years has written hundreds of stories forBest Knockoff Luxury Clothing . Prior to her career in fashion, Allyson worked in the entertainment industry at companies such as Sony Pictures Television. Allyson is now based in Raleigh, North Carolina, and is originally from Baton Rouge, Louisiana. She holds a BFA in theater arts. Her path to fashion may not have been linear, but based on the number of fashion magazines she collected as a child and young adult, it was meant to be.
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