They've arrived! After months of waiting, the fall/winter 2025 collections are finally landing in stores, so it's time to report on the best pieces to buy. We may have dissected the runways nearly six months ago, but now, we're actually observing which items are becoming are creating the most buzz, and we're pleased to say that there are a number of pieces that have managed to break through as *the* ones to know. From the IG stories of fashion people to the Substack feeds of your favorite tastemakers, everyone with good taste is talking about these few standout items.
Whether it's the new Alaïa flats that are already in Elsa Hosk's closet and reaching viral status, the tassel belt that everyone will be copying from the fall runways and styling over their coats, or the bright funnel-neck windbreaker that's set to dethrone leather jackets as fall's go-to outer layer, these are the most buzzed-about fashion buys of the moment and they're set to define the fall, if not the rest of 2025. Continue on to see our master list of the forward-looking pieces that are making their mark on style right now.
Even the most neutral wardrobes are being interrupted with a bright red windbreaker.
Insider-adored shirting label The Anteros is making its foray into pants, and the easy drawstring pair is everything we could have imagined.
Alaïa
Fishnet Slip-On Shoes
Sporty, just-dropped, and already on Elsa Hosk—Wholesale Replica Bag
Alaïa flats are teeming with It-item potential.
TOTEME
Lounge Large Leather-Trimmed Suede Tote
Fashion people's new favorite workhorse tote.
KALLMEYER
Victoria Draped Stretch-Jersey Maxi Dress
Technicolor tones are set to be major (sorry, traditional fall hues).
Tory Burch
Peep-Toe Pumps
PROENZA SCHOULER
Bronwen Checked Twill Shirt
Ready or not, plaid is coming for your wardrobe.
Madewell
The Longline Straight Jean
Fall '25 is all about dark indigo rinses.
KHAITE
Livia Small Studded Suede Tote
TOTEME
Cotton and Silk-Blend Crepon Turtleneck Blouse
VERAFIED
Clutch Shoulder Eclair Bag
It transforms from a shoulder to a top-handle to a clutch, so it's like getting three bags in one.
Heaven Mayhem
X Freja New York Julia Bag Charm
A bag charm that's surprisingly elevated.
Prada
Old Gabardine Blouson Jacket
ZARA
Zw Collection Flowy Balloon Pants
Trust me, everyone will continue to style their genie pants well into the fall.
B-Low the Belt
Julian Belt
Boring belts are so 2024.
Proenza Schouler
Tee Sock Boots
Flat sock boots appeared all over the runways at TWP, Fforme, and Alberta Ferretti.
SLOAN
Wool Long Cardigan Coat
To tie over the above coat.
Marlies Grace
The Marlies Clutch
If it features with a tassel detail, I guarantee it will be in a fashion-person's cart.
Banana Republic
Cotton Poplin Cowl Neck Tunic
Sperry X Aritzia
Slim Boat Shoe
All about the colorful laces.
Massimo Dutti
High Neck Technical Puffer Jacket
The Row vibe on a Zara budget.
PVCS
Boxy Cotton Shirt Ver.2
Pastel button-down shirts are the trendier basic fashion people are styling with jeans.
Well this looks expensive.
Reformation
Carolina Silk Skirt
The only question you'll have is which color to order.
FLORE FLORE
Purple Steffi T-Shirt
This just in: royal purple is set to dethrone baby pink.
Tory Burch
Field Sneakers
Low-profile and suede—Tory Burch just perfected the '70s sneaker.
SIEDRÉS
Polca Oversized Corduroy Jacket
She's not like the other suede jackets out there.
ME+EM
Sheer Rib Double Layer Top
Clogs have never looked cooler.
ZARA
Zw Collection Lace Halter Top
Everyone owns this top—for good reason.
Brooke Callahan
Tie Pants
Worth putting your jeans aside for.
Savette
The Symmetry Leather Shoulder Bag
The bag your most in-the-know friends have on their wish lists.
Ossa
Orbit Phone Strap Wristlet