When Fashion People Invest in Timeless, High-Quality Knitwear This Is The Brand They Turn To
In recent years it feels as though fashion has been through a reset. Take a glance at the runways and you'll notice through the extravagance and fan-fair that a new aesthetic is quickly taking hold, one with a focus on enduring designs and wearability. Where once we saw show-stopping trends that defined a season and were swiftly moved on from when the following year rolled around, the very best brands are appealing to a slower sense of shopping, with longevity, high quality and the wearer in mind. Of course, there will always be punctuations of drama, through feathered skirts or sky-high heels, but in this era of timeless appeal, the heels accompany an understated dress, and the skirt is paired with a simple knit.
All that to say, there's been no greater time for basics. Our white shirts, classic tailoring and trusty knitwear are no longer background players but integral parts of our understated outfits. Within this time of refinement, colour is even more important, texture more noticeable than ever, and simplicity is a word to be celebrated, rather than overlooked. And one brand that has always had refinement at its core is The Row.
Founded by twins Mary-Kate and Ashley Olsen, the pair have quickly become fashion's darlings as straight from inception the brand's aesthetic was clear. The pieces are timeless, noticeably high in quality, and each has just the right amount of modernity embedded through an oversized fit or perfectly placed drape to still balance its forever nature. You've probably seen your favourite fashion people wearing the brand, but if it weren't for a tag or mention, you might never know. You'll find no logos or monograms to shout the brand's identity, or trending detailing that could fall out of favour when the next season arrives. It's the definition of whispered wealth.
With such a defining aesthetic it's no wonder that many an It piece can be credited to the brand. We've sung the praises of The Row's Zip-Up Boots, a consistent wish list contender any time autumn rolls around, marvelled at the craftspersonship of its tailoring and consistently refreshed our tabs in the hopes of getting our hands on the elusive Margaux bag. What each cult piece has proven is that they're here to stay. Some have years of existence and still remain prevalent features on the very best dressed around, demonstrating just how timeless the designs are. But one category that I believe doesn't get enough praise is the brand's knitwear.
Neelam wears a sweater by The Row.
As we find ourselves in the midst of autumn with winter pressing in, there's no better time to consider investing in knitwear. Of course, there are many great high street options that come at much more affordable prices, but if you have the budget and desire to invest, the higher quality fabrics and enduring designs of The Row's knitwear should be considered.
The overarching focus of this category for the brand is cut, quality and colour. There aren't hundreds of styles to choose from, but the brand is aware that different styles appeal to all. Scrolling through the site you'll find a concise edit of cuts from classic cardigans to cosy turtlenecks, ranging from the softest neutrals to the boldest red. One benefit of investing in designer wares is the use of premium-quality fabrics. Here you'll find refined cashmere, silks, wools and cotton constructed in different weights from a light cardi to a chunky knit. If now feels like the time to invest in a knitwear piece that will go the distance, I've rounded up the best knitwear from the brand, categorised by cut for ultimate ease.
Keep scrolling to explore the best The Row knitwear.
SHOP THE BEST THE ROW KNITWEAR
Round-Neck Sweaters
An easy to style shade that you'll want to cuddle up in every single year.
The superfine cashmere makes this ideal for the milder days, or an added layer on the chilliest.
The mix of cashmere and mohair makes for this very premium, fluffy style.
Keeping the classic shape, ribbed neckline and cuffs, this red and white melange knit has a heavyweight and looks endlessly chic.
The oversized silhouette is a fine example of The Row's proportion play.
If you're going to make a statement in bold shades, do it in cashmere and silk.
Cardigans
Designer brands focus on every little detail, like the self-covered buttons on this cardigan.
V-Neck Sweaters
The deep ribbed cuffs and neckline make this minimalist piece more impactful.
The silhouette is described as 'petite' as a more regular fit style.
Turtleneck Sweaters
The dropped shoulders add a laid-back edge to this cashmere knit.
This knit top is a luxurious blend of cashmere and silk with delicate lace-stitch details.
An easy turtleneck will feature in your cold-weather looks for years to come.
Sweater Vests
Looking for a seriously refined sweater vest? Consider this ribbed style.
The soft drape of the top to the fitted hem highlights the brands eye for silhouette.
Polo Sweaters
Knit T-Shirts
Florrie embarked on her fashion journey while studying French and History at university. Whilst studying in Aix-en-Provence, she began to write her dissertation on the history of fashion and the influence of Haute Couture, and landed her first role at Harper’s Bazaar. Following this, she interned for various publications including Elle, Grazia and Marie Claire before joining the fashion team at Conde Nast Traveller. There, she contributed to international photoshoots, styled pages and covers, and produced engaging digital content.
During a freelance period, Florrie honed her skills in editorial work in various digital and print publications including Vogue Italy and Departures magazine, as well as styling e-commerce photoshoots and personal shopping. Florrie actively pursues an in-depth understanding of fashion and jewellery, and after styling a jewellery cover shoot at Conde Nast Traveller chose to complete the De Beers Diamond Foundation course. Florrie first joinedBest Knockoff Luxury Clothing UK as a freelancer before becoming the Commerce Writer, blending both editorial and commercial content. Now, as the Acting Affiliates Editor, she monitors current trends, new-in styles, wardrobe heroes and how best to style them. In her downtime, Florrie can be found in her hometown of London, usually with a coffee in hand.
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