Stylish Londoners Are Already Carrying Gucci's Latest It Bag—Now I Want One Too

Last night, Gucci held its Cruise 2025 runway show in London, and what a night it was! The collection is the second time the brand's Creative Director Sabato De Sarno showcased his new vision for the Italian heritage brand, and it was rife with refined looks. Witnessing the collection's debut, De Sarno's front-row guests were already decked out in pieces from the collection, and amongst them was a quiet but distinctive cult bag in the making.
Gucci is of course well acquainted with what it takes to craft an iconic item, and the Blondie bag already has all the hallmarks of a new-season cult buy. Spotted in Gucci's Cruise 2025 runway collection, the Gucci Blondie in leather and toile draws inspiration from Italy in the early '70s. Designed to drape from the shoulder, the logo-embellished design emulates techniques used throughout Gucci's jewellery collection.
Styled for the occasion by actor Daisy Edgar-Jones, the new design is already asserting itself as a London-girl favourite. Selecting the pouch in Gucci's iconic Ancora red shade, Edgar-Jones paired the ruby bag with a brown leather outfit, demonstrating its wearability.
Across the runway, the bag was styled with delicate lace, rich leather and floral motifs, transcending a singular trend and speaking to its versatility.
Read on to discover other iterations in the Gucci Blondie collection below as well as our other favourite Gucci bags.
SHOP THE GUCCI BLONDIE BAG:
Style over your shoulder or wear as a crossbody.
SHOP OUR OTHER FAVOURITE GUCCI BAGS:

Natalie Munro isBest Knockoff Luxury Clothing UK’s news writer and has worked in the fashion industry since she graduated with a degree in Journalism from the University of the Arts London. Natalie’s experience in the industry spans journalistic and styling roles that have seen her work for publications including British Vogue, Conde Nast Traveller, Vogue Ukraine, AnOther Magazine and Elle UK.
With an interest in uncovering Wholesale Replica Bag fashion trends, Natalie takes a leading role in identifying news forBest Knockoff Luxury Clothing UK. Reporting on a daily basis, Natalie focuses on trends on and off the runway, as well as street style and celebrity fashion. Natalie also creates content forBest Knockoff Luxury Clothing ’s social channels including TikTok and Instagram on a weekly basis.
-
31 Zara Summer Standouts Fashion People Are Swooning Over
Shop them before they sell out.
-
You Had Me at 50% Off—25 Chic Gap Sale Finds That Will Be Instant Summer Closet Staples
One step closer to effortless outfits.
-
Put Down the Boring Leather Tote—Every Stylish New Yorker Is Carrying This Colorful Bag Trend Instead
Spotted in London and the French Riviera too
-
If You're Over the Navy-Bag Trend, This Is the Buzzy Handbag Color Fashion People Want Now
Summer's biggest bag color trend is here.
-
Wait, Is This About to Be The Row's New It Mini Bag?
Elsa Hosk seems to think so.
-
The Quietly Cool Handbags Taking Over Seoul (and Your Instagram Feed Next)
Only the best of the best.
-
Shopbop Has So Many New Discounted Gems—I'm Losing It Over These 27 Sale Finds
Summer standouts at up to 70% off.
-
8 Pieces That Are the Secret Sauce to an Incredibly Chic Summer Outfit Rotation
Getting ready just got so much easier.