The Best Amazon Prime Day Fashion Discounts Are Already Starting—15 Chic Pieces for Members Only

Officially beginning July 8.

Nnenna Echem wearing a polka dot skirt with a white tank top.
(Image credit: @nnennaechem)

Amazon Prime Day officially begins on July 8 and runs through July 11, but so many early access discounts are already starting for members only—and they're good. Right now, there’s up to 35% off a range of Amazon’s in-house brands, including Amazon Essentials.

Starting at $12, you'll find summer staples like dresses, swimwear, and easy wardrobe upgrades. I usually use this time to stock up on essentials to refresh my top drawer—like socks, underwear, and other everyday basics I'll wear year-round.

If you’re hoping to pick up a few things without scrolling through thousands of pages once the main sale begins, this is a good place to start.

From the viral Qinsen dress to one of my all-time-favorite skirts, here are 15 pieces worth seeing before the full Prime Day goes live.

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Associate Shopping Editor