I Write About Fashion and Found the Chicest Basics on Sale for Cyber Week at Reformation, Gap, and Madewell
Black Friday has arrived, so of course I'm shopping—it is my job, after all. I've been scanning the sales at all the top retailers for the deals that are actually worth your money, and I can confidently say I've scored. Curating the best shopping recommendations is what I do for a living, so it's safe to say I know a standout item (and sale!) when I see one.
Reformation, Gap, and Madewell are all having epic Black Friday sales, and I found the chicest basics from each to round out your winter wardrobe. Everything from luxe cashmere sweaters to timeless wool coats and Hailey Bieber's favorite jeans are on major discount, so whether you're shopping for a loved one or yourself, there's no better time. And when I say major discount, I mean it—I'm talking 25% off at Reformation and 40% off at both Gap and Madewell. (Just use the code LETSGO for the latter.) So without further ado, I give you the best basics from each Cyber Week sale—happy shopping!
Reformation
The ultimate winter layering piece.
This neckline is so elevated.
Also comes in white.
Trust me when I tell you this one is soft.
Chic.
A closet essential.
I might need this entire outfit.
Dark-wash jeans are a must.
This sweater comes in 22 colors, enough said.
I already ordered this in two colors.
People will mistake these for vintage.
Gap
You'll return to this coat every winter.
This one's sure to go fast.
Hailey Bieber is a fan.
So chic.
Wait until you see the back.
V-necks are the sweater silhouette of winter '25.
You know it's good when soft is in the name.
Consider this the white T-shirt of winter.
The reviews say it all.
Madewell
A winter staple.
Elevate any outfit with this belt.
This color!
Timeless.
So flattering.
A Fair Isle sweater is considered a winter basic, right?
PSA: These come in three other colors.
The perfect white shirt.
You had me at suede.
Cozy yet polished.
I have it on good authority that these are incredibly comfortable.
