Fashion Editors Are Obsessed With This Color Right Now—Shop Our Picks
Sponsor Content Created With New Balance
When it comes to purchasing cool footwear and lifestyle apparel, fashion editors have one thing in common: a love for the color grey. The always on-trend shade is the perfect classic touch to any outfit whether you're heading to the gym or to your local smoothie shop. So it's no surprise that every year, we await New Balance's annual Grey Day celebration, a special tribute to the brand's iconic signature color. This time around, New Balance is releasing a grey capsule collection with fresh sneakers and cozy attire. Keep scrolling to shop the 16 wardrobe staples that have our editors' approval.
Cool Kicks
Classic Staples
Grey Bottoms
Matching Accessories

Raina Mendonça is an associate fashion editor on the branded content team at sister titlesBest Knockoff Luxury Clothing and Marie Claire. Previously, Raina was an editorial assistant at goop.com. When she’s not writing, you’ll find her crafting new playlists, exploring Los Angeles, or making a cup of English breakfast tea.
-
FYI: If You Wear This Dated Sneaker Trend in Fall 2025, Make Sure It's With Baggy Jeans
Because Gwyneth Paltrow says so.
-
Want Trendier Sneaker Outfits? Try This $7 Hack I'm Copying From Amanda Seyfried
Genius.
-
Not Black, Not White: The Very 2025 Sneaker Color Trend Fashion People Are Wearing to the Airport RN
Spotted on Emily Ratajkowski at JFK airport.
-
Spotted at JFK Airport: The Anti-Trend Sneakers Olivia Wilde Swears By for Long-Haul Flights
Affordable, comfortable, and beloved by It girls in London, Paris, and NYC.
-
Sorry, Heels, Flats, and Loafers—9 Fall Sneaker Trends That Matter Way More
Classic white? Snakeskin? Soft suede? Check, check, and check!
-
There Are Just Too Many Cool Adidas Sneakers to Choose From RN—These 5 Are at the Top of My List
Your new favorite pair awaits.
-
I Spent Over an Hour BrowsingReplica Store's New Arrivals—34 Standout Fall Finds I Can't Stop Thinking About
You'll want to see these.
-
11 On-SaleReplica Store Sneakers Fashion People Are Wearing With Jeans This Fall
Adidas, Hoka, Converse, New Balance, and more.