This Gucci Collection Celebrates 100 Years of Pop Culture—I Need Every Piece
Sponsor Content Created With Gucci
Whenever someone asks me what my hobbies are, I usually start with the most obvious answer (shopping, duh) and then say something more casual like, "I also like listening to music." I don't typically disclose to new people that I indulge in these hobbies simultaneously, scrolling through thousands of fresh pieces on the market while singing my favorite songs. I mean, there's a reason that department stores blast music you can dance to as you browse and try on new items. Music and fashion are more intertwined than we think.
The new Gucci 100 collection, a tribute to Gucci's undeniable impact on pop culture over the last century, is perfect proof of the collaborative relationship between music and fashion. As a devoted lover of both of these things, I don't take Gucci's 100-year anniversary lightly. Fair warning: You may find yourself daydreaming about this collection in the middle of the workday (guilty) or actually dreaming about it at night (also guilty). I'm celebrating this ode to Gucci's century-long heritage by rounding up an assortment of eye-catching handbags, shoes, and ready-to-wear pieces for you to enjoy below.
SWEATERS
OUTERWEAR
FOOTWEAR
BAGS

Aniyah Morinia is a beauty and fashion editor based in New York City. Since starting atBest Knockoff Luxury Clothing , Aniyah has developed a passion for hosting livestreams, working red carpets, and creating TikToks in addition to writing fashion and beauty stories. She'll never pass up the opportunity to uncover an NYC hidden gem or mix and mingle with her friends (all while swapping holy-grail products, of course).
-
The Naked Dress Is Dead—Unless It's the Plot-Twist Version Dakota Johnson Just Wore on the Red Carpet
See how she reinvented the trend.
-
Gwyneth Paltrow's New Gucci Boots Just Reignited a Frenzy for This 2000s Trend
Ready or not, here it comes.
-
I Work in Fashion—These Are the 10 Fall Investment Pieces I *Know* Are Worth It
See what made my list.
-
What to Buy for Fall If You Don't Want to Regret It Next Year (or the Year After)
Investments only.
-
Dakota Johnson Wore a Completely Backless Mini In This Better-Than-Black Color to the Splitsville After-Party
Plus, see her metallic leather gown from the premiere.
-
It's Happening, People: These It Loafers From 1953 Are Back From the Dead
Ready or not.
-
If Erewhon Had a Dress Code, Dakota Johnson's Latest Grocery-Run Look Would Be the Blueprint
The unspoken uniform of stylish shoppers.
-
Hailey Bieber Wore Vintage Tom Ford Gucci Sandals With the Summer Pant Trend I See Sticking Around Through Fall
Any pants that look this good shouldn't be packed up just because the season changes.