There aren't many clothing items that both my dad and I own, but that's just how iconic and versatile Levi's 501 jeans are. The closet staple has been beloved since 1873—no, that's not a typo. But now, the brand is launching a newly revamped style called the 501 '90s Jeans ($98), and I have a feeling they'll also be a huge hit.
As you already guessed, the jeans are inspired by the 1990s, "when celebrities and style icons famously wore their 501s a bit looser, with a relaxed, slouchy vibe," Levi's said in a statement. None other than Hailey Bieber fronts the campaign for the jeans, which launched on December 1 and are bound to sell out lickety-split. Scroll down to see them on Bieber and to shop the $98 jeans for yourself.
Shop the New Jeans
I love how these jeans are styled with a sporty baseball cap.
Shop Editors' Other Favorite Levi's Jeans
Who What Wear editors are obsessed with these jeans.
You can never go wrong with classic black.
The perennial favorite.
Hurry: These are a great sale find.
I'd wear these with chunky loafers for fall and winter.
These are about to become your new favorites.
Celebs are loving wide-leg jeans right now.
Skinny jeans will always be a wardrobe staple.
This style is perfect for wearing with ankle boots.
Next, Jennifer Aniston and J.Lo Both Wore the Denim Trend I'm Replacing Skinny Jeans With
Opening image: Backgrid
-
How Everyone Will Be Wearing Their Non Skinny Jeans This SpringHere's your outfit inspiration.
-
I Don't Like Paying Full Price on Jeans—20 Pairs From Mango, Gap, and Levi's That Are On Sale and at the Top of My CartSo many cool styles.
-
The Only Tops Stylish People Wear With This Viral Denim TrendEight styling solutions, coming right up.
-
I Want to Build a New Wardrobe—30 Incredibly Elegant Pieces I'm Eyeing From theReplica Store Winter SaleBring on the chic outfits.
-
Sorry, Skinny Jeans! These 14 Outfits Prove Barrel Jeans Are Still the MomentReceipts have been pulled.
-
If You're Scared of Skinny Jeans But Are Craving Something New, Try This It-Girl Denim TrendSee and shop the style inside.
-
Is Everyone Already Swapping Skinny Jeans for This Even More Dated Denim Trend?Let's take a look.
-
I Just Did a Deep Dive Into Reformation's Spring Collection—31 Items Already in My CartThe countdown is on.
