I Just Assembled 5 Incredibly Chic Autumn Outfits Entirely From H&M

H&M has long been my go to high street destination when I'm searching for expensive-looking, on-trend buys for more affordable prices. I always find the brand is particularly strong at the beginning of a new season, when its most stylish, design-led pieces are released (before they all sell out), and autumn is arguably the brand's strongest season of all. H&M does many things well, but in my expert opinion, it's their wide-leg trousers, knitwear, boots and coats that make for the smartest investments.
So, as we launch head first into September and the new autumn season, I thought I'd challenge myself to create four easy but chic outfits compiled entirely from H&M's new autumn edit. Here atBest Knockoff Luxury Clothing , we usually advocate for a mix of brands, a mix of price points and a mix of new and old pieces in an outfit—to make it work for you and your wardrobe, and to make it as enduring as possible. The below looks, however, act both as a proof that you don't have to spend thousands to look polished for the new season, and as inspiration for you to "shop" similar pieces from your existing wardrobe. That's why I've tried to keep them all as classic as possible, weaving in some key autumn 2023 trends to keep them feeling modern and fresh at the same time.
Keep scrolling to see and shop the four H&M autumn outfits I've assembled...
1. Bouclé Jacket + Baggy Jeans + Ballet Flats
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2. Maxi Coat + Striped Knit + Leggings
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3. Rib-Knit Dress + Wrap Coat + Knee High Boots
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4. Leather Jacket + Camel Knit + Wide-Leg Trousers
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5. Blazer + Shirt + Leather Trousers + Loafers
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Up Next: Experts Agree—These Autumn/Winter 2023 Fashion Trends Are the Ones That Matter

Emily Dawes is an editor, stylist and writer with over 12 years in the industry. Known for impeccable taste, our readers trust her advice, especially in her column, expensive-looking high street buys. Working forBest Knockoff Luxury Clothing UK since 2020, Emily has been a contributing editor, branded content editor and affiliate editor. Now, as senior shopping editor, she leads the e-commerce content strategy. After obtaining a BA in English and American Studies from Nottingham University, Emily landed at The Mail on Sunday’s YOU. As the magazine’s fashion editor, she travelled the globe to style and direct fashion editorials and celebrity cover shoots. As a freelancer, she has styled Grazia cover shoots, developed brand marketing and content plans and worked with VIP clients including Elizabeth Day.
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