The Secret to Hailey Bieber's "Faux Sunburn" Glow? A $28 Blush Editors Swear By
If there's anything I've learned from the Internet lately, it's that we're all essentially trying to be Hailey Bieber. From everyone you know booking a haircut appointment to chop a bob this week to trying to discern her exact makeup routine from her TikTok videos, it's no secret that the Rhode founder is pretty much everyone's beauty muse.
If you haven't been quick enough to snag Rhode products before they sell out, you're in luck, because there's one part of Bieber's routine that you can definitely try. Meet Merit's Flush Balm Cream Blush, which, if you were wondering, is how Hailey always looks perfectly flushed.
The sheer, balmy formula now clocks in under $30, which makes it a no-brainer to add to your morning routine. It's also infused with vitamin E, so it's great for anyone looking for a skin-friendly boost. The formula just came out with four dreamy new colors—keep reading for the latest.
Shop the Rest of the Flush Balm Line
Next: J.Lo Just Proved the "Lip Gloss" Nail Trend Is Worth Trying—Here's How
Prior to her time atBest Knockoff Luxury Clothing , Katie Berohn worked as the beauty assistant for Good Housekeeping, Woman's Day, and Prevention magazines, all part of the Hearst Lifestyle Group. She graduated from the University of Colorado, Boulder, with a major in journalism and minor in technology, arts, and media, and earned her master's degree at NYU's graduate program for magazine journalism. In addition, Katie has held editorial internships at Denver Life magazine, Yoga Journal, and Cosmopolitan; a digital editorial internship at New York magazine's The Cut; a social good fellowship at Mashable; and a freelance role at HelloGiggles.
-
You'll Never Guess How Hailey Bieber Uses Rhode's Lip Shape in Her 3-Step Get-Ready Routine
Talk about multitasking.
-
Stop Everything—Kendall Jenner's MUA Finally Has Her Own "Underpainting" Line
I can confirm it's *very* good.
-
From Rhode to Chanel—10 Blush Sticks You Need for a Breezy Rom-Com Flush
Obsessed is an understatement.
-
Hailey Bieber and Kourtney Kardashian Just Cosigned Summer's Juiciest Nail Trend
Yellow nails are having a moment.
-
I'm a Beauty Editor, and I Think Hailey Bieber's Go-To Mascara Is Vastly Underrated
She never gatekeeps a good beauty product.
-
8 Makeup Trends Poised to Dominate Summer 2025, From Saint-Tropez Skin to (Gasp!) Barely There Lip Liner
Taking notes.
-
Run, Don't Walk—Hailey Bieber's "Forever Glazed" Skin Just Became Even Easier to Copy
Move over, Glazing Milk.
-
According to Celebrity Manicurists (and Hailey Bieber), "Soft Serve" Nails Are Taking Over Summer 2025
So yummy.