The evidence is here—bold, fiery red is the hottest color for fall. On the F/W 23 runways, designers made it abundantly clear that anything in a red hot shade would be big for fall. Brands including The Row, Ferragamo, Bottega Veneta, and Tory Burch showcased the color in their collections in a major way. While that doesn’t always translate to what we see in the market, the new-in arrivals are making a strong case that red fashion will most certainly take over this fall.
Ahead, shop the best new arrivals to hit the fashion space. Whether you’re interested in wearing the color with a head-to-toe look, or you’re willing to test-drive the trend in a less high-commitment way with an accessory, there are some standout pieces to have on your radar. Ahead, the shopping items to know about to tap in to the red color trend that will dominate this fall.
Beyond.
Pair this with jeans.
One of my favorite bags just dropped in red.
The jewelry piece I want in my closet.
Exactly how I plan on wearing red this fall.
Just add jeans.
Chic.
Yep, Adidas Gazelles come in the hottest shade for fall.
For a head-to-toe look.
Skims does it again.
The next Bottega Veneta earrings to own.
High Sport is the designer to know.
The coolest piece to own for fall and winter.
Make a statement.
Get one the wedge trend.
The Row's take on red.
So beautiful.
This had me at cashmere.
I'm imaging taking this to the office.
Yes, you can still get your hands on this iconic Prada piece.
Primed for a date night.
I need this.
Well, this is fun.
Cozy meets chic.
Everything about these.
Style this with black trousers.
For a touch of drama.
Swap this in for a white or black tee.
It's easy to see why this is nearly sold out.
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This Is the Shorts Color Trend Everyone Is Starting to Wear Because Fall Starts Next MonthTime to transition the wardrobe.
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Sorry, Butter Yellow, But I'm Breaking Up With You for This Even More Forward Color TrendI'll have the orange soda, please.
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This Shoe Color Trend Is Chicer Than Black, Burgundy, and BrownKaia Gerber agrees.
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Calling It: This Is the Last Big Shoe Color Trend of Summer 2025I'm walking on sunshine.
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As Seen in Paris: The Two Color Trends Everyone Will Wear Together This FallDua Lipa approves.
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Aboard a Yacht in Sicily, There's Only One Sneaker Color to Wear With a White SundressLearn from the best, aka Naomi Campbell.
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Don't Pack Up Your Sweaters Just Yet—Cool Fashion People Are Repurposing Them in the Chicest Way for SummerAll the outfit inspiration is inside.
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The Most Elegant Outfits Right Now All Have This Color in CommonIt's giving rich and beyond chic.
