The 5 Fastest-Selling Items From Reformation's Holiday Collection
The good news: Cult-favorite brand Reformation recently released its new holiday collection. The bad news: Several pieces already have waiting lists, including an amazing velvet jumpsuit and a beautiful pink silk dress. We can definitely see why these items are so coveted—they're perfect for holiday parties but stylish year-round.
Aside from the pretty pieces, the brand's accompanying holiday campaign is definitely worth checking out too. "Reformation is a female-founded company on a mission of making choices every day that are smarter for the environment," the brand explained on Instagram. "So for our new Holiday Collection, we decided to highlight some of the leading ladies who wear Ref and make a big impact in the world in their own way. In industries notorious for under-representing the ladies, these women are amazingly successful, certified badasses." We couldn't agree more.
Scroll down to see Reformation's new holiday campaign and the collection's fastest-selling items.
Next up, this It girl's diamond-encrusted bridesmaid dress is going viral.
Erin got her start as aBest Knockoff Luxury Clothing intern over 13 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2016, where she currently holds the title of Associate Director of Fashion News (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Meghan Markle and Kate Middleton stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible. Outside of work, she loves tennis, classic rock, traveling, and smothering her dog with affection.
-
The Reformation Dress Taylor Swift Just Wore to the US Open Is Classic Taylor Swift
And it's still in stock (for now).
By Allyson Payer
-
33 Zara, Madewell, and Reformation Finds That'll Make Your Fall Wardrobe Look Richer
And who doesn't want that?
By Allyson Payer
-
32 Chic Fall Finds From Anthro, Reformation, and Aritzia That I'm Adding to My Cart Before Everyone Else Does
By Grace O'Connell Joshua
-
I've Shopped at Reformation for 11 Years—These 27 New Fall Items Will Sell Out First
I guess that makes me a Ref expert.
By Allyson Payer
-
PSA: Reformation's Best-Selling Dresses Are Finally on Sale
Get 'em while they're hot.
By Drew Elovitz
-
Attention: Reformation's Epic Yearly Sale Is Finally Here—39 Gorgeous Finds Too Good to Pass Up
Up to 30% off summer and fall styles.
By Judith Jones
-
Everything We Tried and Loved From Laura Harrier's Reformation Collab
Plus, listen to Harrier on TheBest Knockoff Luxury Clothing Podcast.
By Eliza Huber
-
My Friend Wants to Shop at Ref and Spend $200 at Most—I Sent Her These 32 Items
Her order confirmation was all the payment I needed.
By Nikki Chwatt