(Image credit: Courtesy of Madewell; Courtesy of
Other Stories; Courtesy of Clarins; Courtesy of Beauty Pie; Courtesy of Express; Original illustration by Mira Thekdi)
Most Wanted is a weekly series in which one editor, staffer, or influencer shares their top 30 must-haves or current wish-list items.
Memorial Day is the unofficial start to summer, and it's also when rich moms start flocking to the Hamptons. It's a glorious lifestyle there: relaxing at seaside mansions, basking on pristine beaches, and imbibing at waterfront restaurants. You can expect an elevated "coastal grandmother" vibe from their outfits this summer. Think soft linens, pretty dresses and tops, and beachwear in various neutral and nautical-blue shades. Although I may not be living the rich-mom life, that doesn't mean I can't shop like one. Keep reading for the fashion and beauty essentials I'm eyeing to bring out my inner rich mom.
Beauty Pie
Ultralight Daily SPF 30 Sunscreen
Moms everywhere (but especially in the Hamptons) know the importance of protecting your skin. This antioxidant-rich SPF is a step above your basic sunscreen. It also has anti-wrinkle peptides and doubles as a blurring primer.
Poupette St. Barth
Tesorino Embroidered Cotton Shirt Dress
This delicate embroidered dress has LoveShackFancy written all over it.
Banana Republic Factory
Shell Tank
Elegant tanks are a staple in the minimalist rich mom's wardrobe. This cerulean tank is begging to be accessorized with gold jewelry.
Beauty Pie
Awesome Bronze Gradual Self-Tanning Drops
What's the rich-mom secret for getting a gorgeous glow? They get it from self-tanner, not the sun.
Free Assembly
Crochet Midi Sweater Skirt
This skirt is a fresh take on crochet.
Other Stories
Shiny Ruched Bikini Top
Mermaidcore done right. This metallic-blue bikini top will shimmer beautifully in the sunlight. Shop the matching Shiny High Waist Bikini Briefs ($49).
Madewell
The Transport Tote: Straw Edition
Get ready to see every rich mom carrying a raffia tote to the beach.
Free Assembly
Cross Back Mini Swing Dress
This is an effortlessly cute summer dress. It even has secret pockets!
Forever 21
Claw Hair Clip
Sweep your hair off your shoulders with a simple, chic claw clip. Bonus points if you pair this updo with gold hoops or pearls.
Banana Republic Factory
Hoop Earrings
Gold hoops are a timeless accessory.
Clarins
Hydra-Essentiel Silky Moisturizer
This cream is packed with hyaluronic acid in both high and low molecular weights, which derms have told me is important.
Free Assembly
Twist Knot Halter Midi Dress
A stunning sundress that is surprisingly affordable.
Banana Republic Factory
Linen-Blend Cropped Bustier
The linen fabric on this bustier makes it feel so light and airy.
Free Assembly
Double V Neck Bodysuit
Bodysuits will forever be a beloved staple. They look so sharp with a pair of trousers or more low-key with shorts or yoga pants.
Other Stories
Technical Finish Bandeau Bikini Top
This bandeau top can be worn on or off the beach.
Scoop
14K Gold Flash-Plated Faux Pearl Earrings
These freshwater pearl earrings are guaranteed to turn heads.
Express
Linen-Blend Wrap Skort
This color!
Banana Republic Factory
Leather Crossbody
Everyone needs a classic crossbody. I'm in love with this gorgeous sky-blue shade.
Banana Republic Factory
Linen-Blend Paperbag Short
These prove my point that shorts can be classy. The trouser material and longer cut make them so chic.
Madewell
Theo Midi Dress
A smocked top and flowy skirt strike the perfect balance of trendy and timeless.
Express
Sweetheart Halter Cropped Tank
I'll be wearing this top on repeat this summer. During the day, I'll style it with jeans and sneakers, and then I'll change into trousers and heels for dinner.
Free Assembly
Original 90's Straight Jeans
I suggest swapping out your dark-wash jeans in favor of white jeans for the summer season.
J.McLaughlin
Hannah Suede Sandals
Upgrade your current sandals to these stylish suede ones.
Banana Republic Factory
Linen-Blend Paperbag Pant
Linen trousers are so comfortable you'll forget you also look put-together.
J.McLaughlin
Ophelia Maxi Skirt
I love romantic, flowy, and dreamy skirts. This one makes my heart sing.
Primally Pure
Sea Soak
Replicate a therapeutic swim in the ocean with these epsom sea salts, ideally while soaking in a clawfoot tub overlooking the ocean.
Banana Republic Factory
Linen-Blend Tube Maxi Dress
A strapless dress is the classy, rich-mom alternative to a tube top.
Scoop
Boyfriend Linen Blazer
Not all blazers have to be overly formal. Make it linen, and it's now a summer staple ideal for alfresco drinks.
Express
Ribbed High Neck Sweater Tank
I don't know about you, but high necklines always look so undeniably classy to me. The thicker, sweater-like material of this top adds yet another level of chicness.
Free Assembly
Off Shoulder Sweater Top
Off-the-shoulder tops are so easy to dress up with a silk midi skirt or dress down with jeans.
Express
Boyfriend Portofino Shirt
A slightly oversize blouse makes the perfect everyday shirt and the most elegant beach cover-up.
Staud
Venice Patent Leather Shoulder Bag
Minimalist bags are on the rise for the summer, so of course, you need one on your arm.
Free Assembly
Belted Barrel Pants
I'm definitely styling these with the belt tied in a bow.
Primally Pure
Blue Tansy Body Oil
This luxe body oil reminds me of the ocean. The star ingredient is blue tansy, which is anti-inflammatory and reduces redness—just what we need after spending a little too much time in the sun.
Free Assembly
Ribbed Crewneck Tee
Ribbed fabric always elevates a basic tee. I love this baby-blue color and will also be getting the off-white, royal blue, and lilac.
Emma is a beauty editor on the branded content team. She’s a passionate writer who loves all things beauty, wellness, and personal growth. Before pursuing writing, she worked in influencer marketing at Gallery Media Group, which owns digital brand PureWow. She lives in New York City, where you can usually find her running to a Pilates class or sipping on a green juice in the park.