20 Purely Selfish Things to Buy Your Mom for Mother's Day
Sponsor Content Created With David Yurman
Don’t get me wrong—Mother’s Day is, of course, a wonderful time to show your mom just how much you appreciate everything she’s ever done for you. It’s just that it’s also a fabulous opportunity to (very generously) plant things in her closet, jewelry box, and bathroom cabinet that you'll have access to anytime you feel like it.
In honor of the wonderful women who raised us, I give you a luxe little Mother’s Day gift guide filled with fashionable finds designed especially for stylish moms (and their savvy children who perhaps tend to always borrow their things). Whether she’s a chic minimalist, California cool, or all about the glamour, it’s all here.
MOM STYLE: MINIMALIST
The Minimalist Mom is really into effortless jewelry pieces like a layered gold chain or these snug white gold hoops from David Yurman, which (what do you know?!) are conveniently also cool-girl jewelry staples we won’t mind borrowing at all.
Stylish homeware in black and white is also right up her alley, and if one of these Diptyque candles (owned and loved by fashion-industry types everywhere) happens to find its way back to your house, well, she’ll still have the other two from this chic little gift set.
In terms of fashion, she tends to invest in black leather accessories that won’t go out of style, so you know she’ll be into this low-key-luxe Bottega Veneta wallet upgrade. Plus, how much will you love sliding into these Saint Laurent slides to pop out to the mailbox when you come home to visit? Exactly.
MOM STYLE: BOHO
The Boho Mom is very much into her yellow-gold jewelry. This David Yurman pinky ring is perfect for possibly the only naked finger she has left, and she’ll love adding an elevated pop of color to her necklace party almost as much as you’ll love borrowing it.
Gypsy Water by Stockholm-based scent and handbag brand Byredo is a personal fave. Apparently, it’s "inspired by the glamorization of the Romany lifestyle,” which translates to "a scent reminiscent of fresh soil, deep forests, and campfires.” (Don’t roll your eyes; it’s delicious.)
Isabel Marant’s denim espadrilles are super mom-friendly (and will also go with all your weekend outfits this summer). And then this vegan leather tote from in-the-know Budapest brand Nanushka is big enough for all the things moms love to keep in their handbags, like tissues, and a fold-up umbrella, and a full-size first-aid kit, and a fire extinguisher, and a healthy picnic lunch for four.
MOM STYLE: ON-TREND
The On-Trend Mom is just as likely to dip into your wardrobe as you are to borrow from hers, so treat her to elevated versions of this season’s must-haves. Pearl jewelry is both a major trend and a timeless investment, and David Yurman has a huge range, from drop earrings to this absolute honey of a ring.
If you’ve ever wondered what the intoxicating scent is in NoLIta as you walk past a fashion pack of cool girls waiting for a table outside Jack’s Wife Freda, it’s Le Labo’s Santal 33 eau de parfum. It also comes as a bodywash (perfect for your mom to pop in her guest bathroom for you).
In terms of accessories, lean in to S/S 19’s blowout trends: These Chloé sandals give a little nod to tie-dye in a way the Parisian fashion house fondly refers to as "hippie modernist,” and Trademark’s croc-effect bucket bag in an on-trend green hue is cool and effortless for all those warm days ahead.
MOM STYLE: ELEGANT
The Elegant Mom is into timeless luxury, so we’re thinking about gifts with almost an Old Hollywood feel. David Yurman’s Helena ring has exactly that classic vibe of a handmade twisted-cable bracelet, and we love the Pavéflex bracelet for, well, all the obvious reasons, like the fact that the mixed metals mean it goes with absolutely everything.
Speaking of rose gold, Balmain’s Hair Couture range comes in a chic little gift set complete with a mini boar-bristle brush and mirror, and a Silk Hair Perfume that the fashion house apparently uses on models’ manes before they hit the runway.
Fashion-wise, go for classic items that will never go out of style: These surprisingly restrained Gucci sunglasses look good on everyone, and will look especially great on you when you borrow her car and inevitably rifle through the glove compartment looking for a pair of sunnies. Add this leopard-print scarf if your mom’s wheels happen to be a convertible (or a Vespa, if your mom is Sophia Loren).
Natalie Cantell is an NYC-based style director, creative consultant, and contributing fashion editor. She was the executive director of Who What Wear and Marie Claire’s brand studio until 2023, and now freelances globally on shoots, stories, and special projects across fashion, luxury, beauty, home, and travel.
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