

Poppy joined theBest Knockoff Luxury Clothing UK team as managing editor in 2022. After graduating from university with a degree in English literature, she worked for several publications, including Women's Health, The Times and Marie Claire.
As WWW UK’s managing editor, Poppy looks after the content calendar and all output across the brand, in addition to working with contributors and supporting with social media planning, branded content, marketing and brand strategy. A keen eye for detail means Poppy oversees the production of tentpole moments such as special issues, events, gift guides and more. You won’t find many articles by Poppy on site, but when you do there’s no doubt they will either be focused on dresses, handbags or classic high-street buys she shares with her mum. Or better yet, all three!
Jackets, dresses, flats, and more!
By Bobby Schuessler
Gorgeous warm-weather styles ahead.
By Chichi Offor
Poplin dresses, woven sandals, butter-yellow pieces, and more.
By Judith Jones
What are you waiting for?
By Erin Fitzpatrick
Everything you need to give your wardrobe a stylish update.
By Chichi Offor
I see chic outfits in your future.
By Jennifer Camp Forbes
Did I forget to mention Adrien Brody?
By Eliza Huber
The pants alone are worth checking out.
By Jennifer Camp Forbes