There's something particularly exciting about topping off a great look with a gorgeous handbag. While I love luxury designer bags, it isn't always realistic for many fashion lovers like myself to invest thousands of dollars into higher-ticket buys. As a style lover and fashion editor, I've made it my mission to discover brands that offer quality, cool-girl handbags at an affordable price point. Since I'm all about spreading the love, I've dug through my favorite online hotspots to find some beautiful options for under $300, and I've highlighted my current favorites below. My picks include bags that have unique designs and accents that'll cater to just about anyone's stylistic sensibilities.
From beautiful handbags that give off cool alternative vibes to ones that scream fashion girl, there's something for everyone. Keep scrolling to find your new favorite handbag ahead.
This stunner had almost 10,000 views in the last day alone.
Celebs such as Hailey Bieber and Lila Moss have been seen wearing Freja's chic bags.
Simple and chic.
You're welcome.
Large slouchy totes will be everywhere this season.
Sleek.
I'd love to see this bag covered in charms.
This has a vintage feel.
Cute.
A beautiful carryall.
Love a bowler silhouette.
The gold hardware touches are everything.
I'm obsessed with any and all things covered in grommets.
Immediately, yes.
A great everyday bag option.
Wear this bag as a clutch or shoulder bag.
The goth teddy bear charm adds a fun, edgy touch.
Even though it's silver, this bag would go with virtually any look.
I'm in love with this bright orange tote.
This bandana bag has been living rent-free in my mind.
Longchamp has been everywhere this year, and I don't see that popularity dying down.
Add a little dose of quirky to your favorite casual looks.
This bag has a spoon handle. I rest my case.
The leopard-print trend has made its way to this best-selling Staud handbag.
A need and a want.
The most stunning hue.
If you're a fan of the Gucci horse-bit bag, try this for an alt with a similar vibe.
Asymmetry!
Is this bag super practical? Maybe not. Will it spark joy? Yes, times 1000.
I'm so into the belt detail.
I can't pass up a denim moment.
A studded bag is always a good idea.
Yes, please.
-
Yes, Affordable Cashmere Lounge Sets Do Exist—These Are the 17 Best OnesThese will sell out fast.
-
Here's the Comfy Yet Incredibly Chic Boot Style Fashion People Are Already Wearing on RepeatThese make any outfit look more expensive.
-
Sorry, Navy, Black, and Brown—This Coat Color Trend Looks Way Richer Than All of You (Combined)Meet the winter hero item that instantly makes outfits look expensive.
-
People Always Compliment My Winter Outfits for Being Polished—These 7 Chic Items Are My SecretSimple pieces, big impact.
-
This Is the Chic Bag Trend Fashion People Swear By Right NowBring on the compliments!
-
These 25 Chic Sweaters From Mango Will Be the Guaranteed Stars of Your Fall and Winter Highlight ReelShop them before they sell out.
-
The 35 Most-Wanted Luxury Buys of Fall 2025, PeriodThe It heels, celebrity-approved handbags, and statement outerwear pieces that are defining the season.
-
These 29 Free People Finds Will Sell Out by November 15Everything we're eyeing (and buying).
