Take a stroll through the streets of New York, and odds are you'll make your way past a Zara jam-packed with shoppers. The fast-fashion store is a staple for women in NYC, who pop in during afternoon lunch breaks or drop in while strolling through SoHo every weekend. But this love affair isn't so one-sided. Zara, it turns out, loves NYC too.
The brand recently debuted its latest editorial shoot, and the spread is all about what to wear in NYC. Titled "Midtown Warm Up," the shoot highlights the cozy pieces you can expect to see women all over New York sporting at work and on the weekends. From rich plaids to fall florals to eye-catching suiting, these pieces span Manhattan's many styles, marrying the preppy vibe uptown with the downtown-cool aesthetic.
Read on for a look at the Zara looks you'll spot all over New York, then shop current styles!
Proof that you can look cool dressing for cold weather.
Meet the power suit.
Yes, florals work for fall.
A plaid coast is a seasonal necessity.
Polka dots are the season's must-try print.
Cozied up much?
Try patterned tights instead of classic black.
This cozy coat is a fun statement piece.
Want more? Shop current pieces below.
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I'm Obsessed With Zara, so Naturally, I Can't Wait for Its Black Friday Sale—Here's What's in My CartFrom gorgeous sweaters to holiday-party pieces.
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Sorry, Crewneck Tees—in 2026, Everyone With Taste Will Be Layering Sweaters Like ThisThe recipe for a perfect winter outfit.
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I'm a Fashion CEO Who Just Moved From London to the Upper East Side—Here's How I'm Making My Wardrobe Feel More "NYC"According to Aligne's Ginny Seymour.
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The Ashley Olsen Way to Make Simple Black Coats Look Chic, Not BoringIt's so easy, yet so impactful.
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I'm a Senior Shopping Editor—29 Pieces I'm Eyeing Ahead of Black Friday That Will Get You Envious Stares and ComplimentsThese are guaranteed to elevate your wardrobe.
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Yes, Chic Outfits Will Happen With These 32 New Items From Zara, J.Crew, COS, and H&MElevated knits, trend-forward outerwear, and more.
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I'm a Fashion Editor Living in L.A.—30 New Zara Finds I'm Wearing From Now Until the New YearSomething chic for every occasion.
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If Chic Sweater-and-Jeans Outfits Are the Goal, Don't Miss These Standout Picks From Zara, Madewell, J.Crew, andReplica StoreHere's to a stylish fall and winter.
