I'm a 44-Year-Old Beauty Editor Who Loves a Hot Take: 14 Drugstore Finds That Will Save You *So* Much Money

Several perks come with being a longtime beauty editor—namely, the privilege of trying just about every product, from ridiculously expensive moisturizers with weird ingredients to some pretty far-out-there skincare treatments. But even after years of slathering my mug with luxurious lotions and potions, I always find myself returning to certain drugstore staples. While I’ll always love my higher-end, holy-grail skincare, I truly believe that great beauty products don’t have to cost half of L.A. rent—some of the best formulas are waiting for you right under the bright, glorious, fluorescent lights of your local Walmart.
Now that I’m in my 40s, my outlook on beauty (and everything else, NGL) has shifted: Hydration is a non-negotiable, a dewy base is far superior to the matte foundations of my past, and nothing beats a multipurpose balm. Don’t get me wrong—I still love a good splurge. But I’m also all about those affordable, effective gems that perform just as well (if not better) than their expensive counterparts. It’s all about balance, baby! (I am a Libra, after all.)
So, consider this my love letter to the drugstore finds that have earned permanent real estate in my beauty arsenal. Keep reading to discover my go-to picks for a long-wearing lipstick that doesn’t budge after a four-course meal, an ultra-hydrating snail jelly mask, and a gourmand perfume that smells way more expensive than it actually is.
I remember when snail mucin used to be harder to find (yes, I’ve been in the game that long), so I love that you can now get it at a drugstore price. This mask might be the MVP of Peach Lily’s sister line. It floods my skin with hydration, making it look plump and bouncy—like I just had an expensive facial, but I was really at home watching Girls5eva.
As always, I like to talk about my lipstick obsession and how I have tons of tubes in my collection—from fancy Chanel shades to smaller indie brands. But a good drugstore lippie is unparalleled. I can’t tell you how often I reach for Superstay. It literally stays put for hours, through decadent meals, sipping smoothies, gossiping sessions… everything!
One of the greatest debates in the world of personal hygiene is whether morning or evening showers are better. I personally like both! A shower before bed gets me into sleepytime mode while showering first thing in the morning (if I’m not hitting the gym beforehand) helps me feel ready to start the day. That being said, if I’m having a morning shower, a body wash that helps wake me up is VITAL. This Dwell212 Citrus Body Wash is perfect. It smells amazing, and has vitamin E, shea butter, and aloe to keep my skin soft and hydrated!
I’m all about primers—it’s a seriously underrated step that makes all the difference. This one smooths everything out, helps the foundation last longer, and blurs pores while providing SPF 30 protection. Plus, it doesn’t make me look like a ghost!
This makeup remover gets rid of every last trace of my waterproof mascara and heavy eyeliner without irritating my eyes or stripping my skin. It’s enriched with the dream trio: hyaluronic acid, ceramides, and peptides, so my skin is plumped with moisture.
True story: I wear nothing but Native. I know natural deodorant is still something that people side-eye, but these deodorants keep me fresh without any weird residue, and the scents are incredible. I do reapply throughout the day (a rule of natural deodorants), but it's no biggie.

Marie has covered beauty, fashion, and lifestyle for almost 16 years. She contributes to the beauty section here atBest Knockoff Luxury Clothing . Previously, she was the Looks Editor for Bust Magazine, built the beauty vertical at HelloGiggles as its beauty editor, and was a founding staff writer at Rookie mag, giving fashion advice to teens. Her bylines have appeared in The Cut, Allure, Glamour, The Hollywood Reporter, and more. She was born and raised in Southern California and is based in L.A. Marie is a self-proclaimed costume design nerd and a co-host of Makeover Montage, a podcast about fashion in film and costume design.