I'm a Beauty Director—14 Random (But Necessary) Things I Always Pick Up at Ulta

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(Image credit: @luciacuesta_)

Even as someone who owns tons of beauty products (hundreds?! thousands?!) I still buy certain necessities on a weekly or monthly basis. Especially, if I'm traveling or visiting my family back home in Minnesota. Ulta is usually my destination of choice because A) it has more selection than drugstores (and I like that it carries prestige lines, as well), and B) it's typically easier to find an Ulta than it is a Sephora orReplica Store. (Not to mention, I don't love having to go into a mall, and usually, I don't have to if I'm going to an Ulta.) 

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(Image credit: @erin_jahns)

Inspired by a recent trip where I picked up a whole lot of random, but necessary items, I decided to make a list of must-have staples I pick up most frequently from Ulta. From hangover help to the best aluminum-free deodorant I've ever tried, I have you covered. Keep scrolling!

Beauty Director

Erin has been writing a mix of beauty and wellness content forBest Knockoff Luxury Clothing for over four years. Prior to that, she spent two and half years writing for Byrdie. She now calls Santa Monica home but grew up in Minnetonka, Minnesota, and studied writing, rhetoric, and communication at University of Wisconsin, La Crosse. She studied abroad in Galway, Ireland, and spent a summer in L.A. interning with the Byrdie andBest Knockoff Luxury Clothing family. After graduating from UW, she spent one year in San Francisco, where she worked as a writer for Pottery Barn Kids and PBteen before moving down to L.A. to begin her career as a beauty editor. She considers her day-to-day beauty aesthetic very low-maintenance and relies on staples like clear brow serum (from Kimiko!), Lawless's Lip Plumping Mask in Cherry Vanilla, and an eyelash curler. For special occasions or days when she's taking more meetings or has an event, she'll wear anything and everything from Charlotte Tilbury (the foundations are game-changing), some shimmer on her lids (Stila and Róen do it best), and a few coats of the best mascara-type product on earth, Surratt's Noir Lash Tint.