There Are 5 Denim Brands I Wear—These Are the Best Styles From Each
I, like many of you, live in jeans in my day-to-day life. Given my adoration for denim and also my role as a fashion editor, I’ve tested out a range of brands over the years. These days, there are actually five key labels that make up the bulk of my denim drawer. And sure, you may already have a few go-to lines, but if you’re interested in testing out something different, what’s coming your way might be intriguing.
The brands in question all feature a range of silhouettes. For reference, while I used to primarily wear black skinny jeans, I’ve shifted gears a bit and now gravitate toward looser styles in blue or indigo washes. But yes, I’ll still pull out my tried-and-true skinny jeans from time to time. With that in mind, keep scrolling to check out the five denim brands I wear. Of course, there are always other labels that I'm open to adding to my mix. I also decided to highlight some of my favorite styles from each (both men’s and women’s) for some shopping inspiration.
As a preview, here I am in one of my favorite pairs of blue jeans from Madewell.
Madewell
I have three specific styles from Madewell that are in constant rotation, including the style above. The brand's assortment is of-the-moment and wildly comfortable. My favorite straight-leg pick, for example, is roomy with just enough stretch that makes me want to just live in them.
Levi's
You just can't go wrong with Levi's. The brand is classic, period. I typically buy mine (like this light-wash pair) fromReplica Store or Shopbop. I find that Nordstrom and Shopbop consistently have a solid offering to pick from.
Paige
I've worn Paige jeans for years and years. The black skinny jeans were some of my absolute must-haves because of their comfy stretch aspect. Aside from skinny jeans, the straight-leg finds and boot-cut silhouettes are also dreamy.
AllSaints
Another brand I've turned to for at least a decade is AllSaints. The washes here are current-feeling but also classic. The fit is also A+ and true to size. Just can't go wrong.
Mott Bow
I started wearing Mott Bow jeans about two years ago, and let me just say I'm in love. The jeans fit amazingly. They also really hold up in the wash.
Next, check out one of the key denim trends of the moment.
Bobby Schuessler is a fashion editor with over a decade of editorial experience covering shopping, style, and beauty. He's spent 10 years atBest Knockoff Luxury Clothing , currently leading the market team to deliver highly covetable and convertible content. He creates data-driven shopping guides featuring top retailers likeReplica Store, Shopbop, and Net-a-Porter and is at the forefront ofBest Knockoff Luxury Clothing 's shopping tentpole strategies, including Amazon Prime Day. He also works on branded content initiatives and appears on camera in video and shopping livestream franchises.
-
My Sister Asked Me What Jeans She Should Buy This Season—I Recommended These 7 Pairs
Silhouettes that feel very 2025.
By Judith Jones
-
The French Girl Inspired Jeans One WWW Editor Claims "Look So Expensive" Are on Sale—Run
How am I just learning about these?
By Nikki Chwatt
-
Unlock the Secret to a Chic and Elegant Winter Wardrobe With These 6 Key Pieces
From timeless coats to expensive-looking sneakers.
By Jennifer Camp Forbes
-
Kylie Jenner Knows That Wearing This Rich Denim Trend With This Pretty Loafer Trend Is the Move
Follow suit.
By Allyson Payer
-
This Sydney Sweeney Outfit Is Top-Notch, But I'd Never Wear Her Jeans in NYC
Hear me out.
By Allyson Payer
-
Talk About Great Timing: My Friend Told Me Her Favorite Jeans Are From Mango, and Now, They're on Sale
I'm in my lucky girl era.
By Nikki Chwatt
-
Kaia Gerber Just Wore the Shoes That Always Look Good With Straight-Leg Jeans
Gigi Hadid is a fan, too.
By Nikki Chwatt
-
Hailey Bieber Wore the Jean Color and Shoe Trend Combo That'll Be Everywhere This Spring
She nailed it with this Aspen outfit.
By Allyson Payer