People Can't Stop Buying These 14 Makeup Products—and They're 100% Nontoxic

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(Image credit: Mango)

Repeat after us: converting to a natural, nontoxic makeup routine doesn't have to be scary. The process can actually be really fun, and if you follow our guidance (and the reviews of fellow natural beauty enthusiasts), you just might love your new nontoxic product arsenal better than your former old faithfuls. That said, it can be intimidating to know where to start, especially since beauty brands touting clean and natural offerings are popping up at a seemingly exponential rate.

To help you dig through the weeds and ensure you end up with the all-star formulas you want, we're sharing the best natural makeup money can buy—the holy-grail brands shoppers, editors, and makeup artists stan, and the specific cult-favorite products from each that will help solidify what might otherwise be a rocky transition. Ahead, 14 natural makeup products that will pave the way for a cleaner and chicer makeup vibe this year. Keep scrolling!

1. The Primer

2. The Foundation

3. The Concealer

4. The CC Cream

5. The Blush

6. The Bronzer

7. The Finishing Powder

8. The Highlighter

9. The Brow Product

10. The Eye Shadow

11. The Eyeliner

12. The Mascara

13. The Lipstick

14. The Lip Gloss

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Beauty Director

Erin has been writing a mix of beauty and wellness content forBest Knockoff Luxury Clothing for over four years. Prior to that, she spent two and half years writing for Byrdie. She now calls Santa Monica home but grew up in Minnetonka, Minnesota, and studied writing, rhetoric, and communication at University of Wisconsin, La Crosse. She studied abroad in Galway, Ireland, and spent a summer in L.A. interning with the Byrdie andBest Knockoff Luxury Clothing family. After graduating from UW, she spent one year in San Francisco, where she worked as a writer for Pottery Barn Kids and PBteen before moving down to L.A. to begin her career as a beauty editor. She considers her day-to-day beauty aesthetic very low-maintenance and relies on staples like clear brow serum (from Kimiko!), Lawless's Lip Plumping Mask in Cherry Vanilla, and an eyelash curler. For special occasions or days when she's taking more meetings or has an event, she'll wear anything and everything from Charlotte Tilbury (the foundations are game-changing), some shimmer on her lids (Stila and Róen do it best), and a few coats of the best mascara-type product on earth, Surratt's Noir Lash Tint.