As an editor who spends way too much time browsing my favorite brands and retailers for the chicest finds, I have to admit Amazon isn't at the top of that list. Sure, I'll browse Amazon when I'm in search of new kitchen utensils or electronics for my apartment, but rarely am I shopping on the massive retailer for my day-to-day wardrobe, especially for finds that look (and feel) expensive. So, naturally, when I went on the website last week in search of holiday decorations and ended up on the womenswear section, I didn't expect to come face-to-face with so many chic, affordable, rich-looking finds.
From can't-miss leather boots to cozy sweaters that I swear look designer, shop the best 29 Amazon finds that have converted me into a full-on Amazon-fashion lover. Fingers crossed you won't do as much damage as I did scrolling through these utterly chic items.
Lillusory
Oversized Cozy Turtleneck Knit Sweaters
This looks 10 times the price of what it actually is.
Asphodelchic
Retro Classic Small Purse
The perfect evening bag awaits.
Merokeety
Open Front Coatigan Sweater
Trust fund
core.
Anrabess
Long Sleeve Oversize Sweater
This slouchy knit looks so cozy.
Panshi
Teardrop Chunky Gold Hoop Earrings
I have these myself, and yep, they're just as chic as you'd expect them to be.
Le Specs
Unfaithful Sunglasses
Le Specs has to be one of my favorite sunglasses brands of all time, and thankfully, the affordable brand is on Amazon (and runs sales all the time!).
Amazon Essentials
Slim-Fit 3/4 Sleeve Solid Boat Neck T-Shirt
The perfect base layer for any fall outfit.
Amazon Essentials
Classic-Fit Long-Sleeve Button-Down Poplin Shirt
French girls everywhere would love this chic button-down paired with relaxed jeans and loafers.
Amazon Essentials
Lightweight Crewneck Cardigan Sweater
Miu Miu would like a word.
The Drop
Constance Rib Button-Down Sweater
After seeing this set everywhere for the last few months, I've decided to pull the trigger and order it for myself. Here's to cozy WFH days!
The Drop
Aida Cropped Boucle Jacket
My jaw is on the floor.
The Drop
Noa Trench Coat
A minimalist trench coat for only $100? Say less.
Jenny Bird
Supernova Ring
I have this ring in silver, and I can't even begin to tell you how many compliments I've gotten.
The Drop
Victoria Cropped Ribbed Sweetheart Neckline Sweater
The sweetheart detail on this neckline is adorable.
The Drop
Diana Top Handle Crossbody Bag
Here's to the rest of the year, filled with low-key luxe, grandma-core top-handle bags.
Kenneth Jay Lane
Gold Nugget and Baroque Pearl Bracelet
Wait, I think I need this necklace in my rotation.
Our editors are obsessed with this chunky, rich-looking knit.
Sojos
Oversized Square Cateye Polarized Sunglasses
Hailey Bieber loves this cat-eye silhouette.
Lillusory
Open Front Long Sleeve Button Down Knit Cardigan
This was a best seller during Amazon Prime Big Deal Days, and I can see why: It's so chic.
Lillusory
Oversized Turtleneck Sweater
The ultimate cozy-yet-chic sweater is available for purchase right now.
The Drop
Maya Silky Slip Skirt
I'm wearing black slip skirts with moto-inspired leather jackets for a cool look after coming back from Copenhagen.
Divanne
Heeled Mule
Utterly chic.
The Drop
Avalon Small Tote Bag
I have this bag in brown, and yes, I can attest it holds everything I need it to and more. My phone, lip gloss, card holder, AirPods, and portable charger all fit without an issue.
Levi's
Wedgie Straight Jeans
Levi's best-selling jeans are back and better than ever (and on sale for under $50!).
Caissap
Evening Bag
I can't get metallic night bags out of my mind.
Levi's
94 Baggy
For the artistic, luxe NYC fashion set, these jeans are practically second nature.
Ana Escalante is an award-winning journalist and Gen Z editor known for her sharp takes on fashion and culture. She’s covered everything from Copenhagen Fashion Week to Roe v. Wade protests as the Editorial Assistant at Glamour after earning her journalism degree at the University of Florida in 2021. At Who What Wear, Ana mixes wit with unapologetic commentary in long-form fashion and beauty content, creating pieces that resonate with a digital-first generation. If it’s smart, snarky, and unexpected, chances are her name’s on it.