I Consulted the Experts—We Agree This Surprising Bag Trend Will Be the Next Big Thing
From Miu Miu to The RealReal, the doctor’s bag trend is the underrated style that’s set to blow up in 2026, as one fashion writer and shopping expert argues.
Ever since Matthew Macfadyen’s cunning interloper character Tom Wambsgans introduced the conception of a “ludicrously capacous” bag in the final season of HBO’s Succession, fashion insiders have been embracing the merits of an oversized tote bag more than ever before.
Inherently cavernous and celebrity-approved—you only need look at Jacob Elordi’s hoards of oversized intrecciato-leather Bottega Veneta carry-alls for proof of the shape’s popularity—these supersized utilitarian accessories have become a symbol of the effortlessly elegant aesthetic that’s currently reigning supreme.
However, for 2026, a more specific mode is emerging in the way that a certain occupation is inspiring the trendiest bag silhouette. Now, it’s not secretarial top-handles or bourgeois lawyerly briefcases, but a doctor’s bag.
When I first heard murmurs about the rise of the doctor’s-bag trend, an image of a old-fashioned, clinical design containing medical devices like stethoscopes, thermometers and that incredibly silly reflex hammer for knee-hitting sprang to mind. After first spying this trend in cult pre-loved fashion platform The RealReal’s annual luxury resale report, I couldn’t really comprehend exactly the style that was being outlined as the next big thing. Was the data really telling us to carry something that Meredith Grey or Nurse Ratched would wear to work? Not quite.
What Is the Doctor's-Bag Trend?
Speaking to Noelle Sciacca, associate director of fashion and strategic partnerships at The RealReal, she explains that doctor’s bags are "a structured style with a true rectangle shape and usually include a zipper closure and shorter double strap handles." Certainly less sterile and far more sophisticated than I had pictured. Sciacca told me that the shape of the doctor’s bag is the common thread that ties some of the most popular rising styles together, with "average selling prices and searches up 25% and 24% this year, respectively."
The Hermès Plume is pegged by The RealReal as one to watch, and the French luxuriate recently re-issued the style as part of its spring/summer 2025 runway.
In a world where wellness culture prevails—the industry is reported to hit USD $9 trillion by 2028—it’s fitting that a style with medical origins soars to an all-time high demand. If you look at the designers who are pioneering the trend, you’ll also notice that this is a notion they’ve mined for a while now.
"I credit the release of Miu Miu’s Beau bag with sparking the doctor’s-bag resurgence,” says Sciacca. “The brand has a knack for presenting accessories in ways that create viral demand for specific styles."
The Beau continues to be one of Miu Miu's best-sellers and regularly makes an appearance in the brand's new-season collections, as seen here in the autumn/winter 2024 presentation titled Individual Moments.
However, even long before the spring/summer 2023 collection that delivered us the bag, Miuccia Prada had been exploring the concept of uniform dressing through the codes of healthcare. For instance, Prada’s autumn/winter 2023 show, which was aptly titled Take Care, saw nurses' skirts flipped into something visually poetic thanks to the addition of embellished rosettes.
Miuccia Prada explained in the collection's show notes that she was experimenting with "the beauty of care, of love, of reality."
Though I’m not suggesting that the adopters of this trend are necessarily consciously subverting the GP dress code, I can’t help but draw parallels between the doctor’s bag becoming a thing and the post-pandemic world that we live in today. After all, aren’t we more hygiene-conscious than ever? Especially living in London, I think this is the perfect bag style for someone who methodically rubs anti-bac gel into their hands after commuting and drinks a daily gut-health shot to ensure their immunity is boosted to max capacity.
So, without further ado, keep scrolling through for the best doctor's bags to shop now without having to take the Hippocratic Oath.
Shop the Doctor's-Bag Trend
After debuting on the Lyst Index of hottest products for the third quarter of 2025, I suspect the Coach Empire Carryall to take over.
Another early 2000s style that has staged a comeback, the doctor's-bag trend encompasses our general mood for nostalgic styles, as Sciacca explains. "In a world highly saturated with messages of what’s new and next, [these pieces] empower customers to curate their own fashion moment, revisiting eras and trends that resonate with their personal style."
The stark white shade of Manu Atelier's beloved Le Cambon really leans into the movement more.
Looking for an alternative to the Margaux? Look to its chic successor, the Marlo.
The full-lined zip and expansive wingspan are hallmarks of the trend, and Toteme renders them both so beautifully in this piece.
As the name suggests, the Sac De Jour is the bag of the moment.
How to Style the Doctor's-Bag Trend
Now that you have your doctor's bag sorted, we're not expecting you to walk around town wearing it with a matching stark white lab coat or candy-stripe uniform. Instead, the outfits that proponents of the trend are wearing actually embrace the more austere motifs associated with the bag's origins.
Take Kendall Jenner, for instance. For an appearance at The Row's Paris Fashion Week runway show back in 2023, the reality star and supermodel sported the brand's famed Margaux bag, a cropped trench coat and a tailored pencil skirt, which evoked the pure lines and clean palette associated with the trend.
Sciacca tells me that the Margaux style itself is also one of the most prominent examples of the doctor's bag trend. "Whilst the style isn’t particularly new, it reached peak popularity the last few years, even selling for 108% above its original retail price on The RealReal," she notes. "It sparked a renewed desire for top-handle bags in clean, streamlined silhouettes."
This softer shape also appeared in the Olsen Twins' recent spring 2025 collection, as seen on Italian model Mariacarla Boscono alongside a lace-trim silk skirt, pinstriped shirt, cashmere knit and mesh boots.
Elsewhere in London, content creator Marilyn Nwawulor-Kazemaks sported her doctor's bag with a more contemporary outfit, including an on-trend windbreaker, barrel-leg trousers, flannel shirt and retro suede trainers.
Of course, you can also throw caution to the wind and take a page from Sydney-based influencer and writer Ali Whittle's style playbook. These glittery mesh flats might be a violation for the operating room, and you certainly won't see them allowed in any surgery, but given the bag's more architectural shape, the juxtaposition between the silhouettes feels right to bring a sense of individuality to a more sombre bag.
Why Trust Us
AtBest Knockoff Luxury Clothing UK, fashion is our speciality. Our editors have years of industry experience, from reporting on seasonal fashion trends seen at international fashion weeks to working with some of the most recognisable names in fashion. Every item we recommend is carefully selected based on current trends, quality and real-world wearability.
We regularly try on pieces ourselves—everything from best-selling jeans to designer shoes—and speak to external experts and fashion insiders, staying closely connected to what our readers are searching for. Our advice is grounded in expertise, and each and every buy we feature has to meet our exceptional taste standards—so you can feel confident in every recommendation.
Sydney-born, London-based journalist Ava Gilchrist isBest Knockoff Luxury Clothing UK's SEO Writer. An authority on all things style, celebrity and search related, she produces insightful fashion features, first-person clothing reviews, talent profiles and comprehensive trend reports chronicling Wholesale Replica Bag happenings from the runways, zeitgeist and red carpet. In her spare time, she can be found trawling vintage boutiques and hunting down the city's best dirty martini.
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