I Know Good Bags, and These 13 Independent Brands Are My Favourites

Here atBest Knockoff Luxury Clothing , we believe in the power of accessories. That's why we've dedicated an entire series—Successorise—to it. After all, nothing has the ability to overhaul your outfits quite like a well-chosen sparkly hair grip or an elegant pair of earrings worn with a messy low bun. The same, naturally, applies to handbags.
Handbags are covetable—this we know—and while my own personal wish lists will always include the classics (think Chanel, Gucci, Hermès—the dream), nothing gives me quite the same thrill as discovering a new It-bag brand. When I started researching the best new bag brands for this piece, I consulted both Instagram and the trend reports of Matches, Net-a-Porter, and MyTheresa. And now, after hours of searching, I can confirm that these are the handbag brands to know now.
From the coolest bag I've seen (that costs just £38) to the year's defining label, keep scrolling to discover the best new handbag brands that dominated 2020, and that we fully intend on carrying with us through to 2021.
S.JOON
This vintage-inspired range began to gain momentum at the start of 2020. The Tulip bags (large and small) will no doubt be on the arms of many fashion editors.
C.NICOL
Handcrafted in limited runs using only the best leather, C.Nicol's minimal arm candy has been seen on many a noteworthy arm, and features on everyBest Knockoff Luxury Clothing editor's wish-list.
AESTHER EKME
Aesther Ekme creates pared-back bags with function at their heart, but that doesn't mean they're not beautiful. In fact, their minimal silhouettes make them all the more covetable, as they'll go with just about everything you can pair them with.
KHAITE
Khaite was one of 2020's defining brands, with its knitwear proving to be most popular in fashion circles. However, after launching its first handbag edit last year, we think it's not going anywhere for 2021.
AGNEEL
Born in Berlin, Agneel's bags are refined, and utterly timeless. They can be styled to chic avail with jeans and dresses alike, while the gold metal hardware adds in indisputable premium feel.
ROOP
It takes a great deal to surprise theBest Knockoff Luxury Clothing team, but that's exactly what happened when we saw the price of Roop's satin bags. A high-street price for a conscious, boutique Brit label? We can't say no to that…
POLÈNE
Continuing our quest to become as close to being French as possible, Polène's bags are a fast-track to Parisian chic.
THE SANT
Made in Barcelona by traditional artisans, The Sant's bags have become a firm favourite amongst our team. With their signature scrunchie handles and structured bodies, their play on proportion makes them look all the more premium.
MASHU
Mashu is an ethical handbag brand that is designed in the UK and handcrafted by expert artisans in Greece. Using only sustainably sourced materials that don't harm the environment, it's a mid-range purchase you can feel really great about.
ELLEME
Elleme first appeared on our radars in 2019, but it's steadily been building momentum. Choose from the, mock-croc, pastel or ruche finishes.
COPERNI
Simple, chic, modern. Those are the exact three words I'd use to describe bag brand Coperni, which has caught the eye of many sartorial superstars.
JEENAA
Affordable brands that look expensive are what we're always on the look out for. Jeenaa ticks both those boxes with sharp, structured totes in minimalist colours that look way more than the under £80 price tags.
BONASTRE
A bag brand that's loved by Alexis Foreman means we need to know more about it. Bonastre. The brand uses vegetable leather and all pieces are softly structured and all feel super polished.
This post was originally published at an earlier time and has since been updated.
Next up, In 2021, I'll be wearing these jacket trends on repeat

Maxine Eggenberger isBest Knockoff Luxury Clothing UK’s Deputy Editor and has over fourteen years of experience in fashion journalism. She been creating engaging and authoritative content forBest Knockoff Luxury Clothing UK since 2018, covering runway reports, emerging trends, long-form features, talent interviews self-styled shopping stories and columns, including her edit of the best new-in buys. She ensures the highest editorial standards are met across the site, leads the editorial team in their search and keyword planning, works closely with the fashion and beauty team on strategy and continues to pen many of her own articles. Prior toBest Knockoff Luxury Clothing UK, Maxine's contributed to publications including Grazia, InStyle Marie Claire, Elle and Look, amongst others.
-
I'm a Fashion Editor Who Loves Effortless Vacation Essentials—25 Gap Finds That Caught My Eye
Many are even on major sale.
By Jennifer Camp Forbes
-
Labubu Just Became the Fashion Girl’s Favorite Plus-One (With a New Collection Soon)
The new collection drops April 25.
By Ana Escalante
-
If The Row, Khaite, and Toteme Feel Too Expensive, Here Are 33 Pieces to Try Instead
Bring on the luxe-looking outfits.
By Jennifer Camp Forbes
-
My Friend Gave Me a $550 Budget to Update Her Spring Wardrobe—Here's What I Ordered
I narrowed it down to eight key pieces.
By Jennifer Camp Forbes
-
10 Spring Outfit Ideas That Will Make Anyone Look Like a Fashion Person
Bring on the compliments.
By Jennifer Camp Forbes
-
I Live in NYC—This Is the It Bag Every Fashion Person Is Wearing
A new favorite.
By Audry Hiaoui
-
Style Rut? I Have Something for That—33 Stellar Spring Picks FromReplica Store, Zara, and Madewell
I see chic outfits in your future.
By Jennifer Camp Forbes
-
Got Taste? Then This Rising It Bag Should Be Your Next Purchase
Don't wait until everyone is carrying one this summer.
By Eliza Huber