New York Fashion Week is just around the corner. And while most fashion girls are looking forward to seeing the breathtaking designs unveiled and what our favourite style icons will be wearing to the shows, it’s rare we get a glimpse at statistics on fashion week. Strange, right? Lucky for us, Skylight recently published a study offering up just that. Let’s dive right in.
According to data sourced from Forbes, WSJ, Nielson Company, and more, the hashtag #NYFW was used an astronomical 31.6 million times in 2015. While, sure, we all love Instagram, this information is surprising because it’s practically 15 times the viewership. That’s right: Roughly 125,000 people attend the shows in person, and a little over 2 million indulge in live streams. So, while we know we can’t all be there IRL, we’re clearly interested in the photos.
Another interesting fact revealed by the data? On average, the amount any given designer spends on a show ranges between £140,000 and £685,000. And the amount they pay out for A-list celebrities to attend their shows is reportedly up to £70,00. Yes, you read that right; that totals half the amount some designers spend on their entire NYFW production.
Want even more access to fashion week from home? Matt Lever’s fashion week photo book offers a rare insider look with a foreword by journalist and fashion week veteran Suzy Menkes.
What would you like to know about fashion week? Ask and we shall (try to) answer!
Opening Image: Style du Monde
-
How I Let My Many Personalities Flourish This Fashion MonthHere's everything I wore, from New York to Paris.
-
My Official Fashion-Month Street Style Shopping List—Every Bag, Shoe, Jacket, and More I'm Eyeing for FallI just couldn't help myself.
-
Skinny Pants! Bold Shoulders! Vibrant Florals! An '80s Attitude Defines Chloé for Spring 2026You'll catch us wearing this collection in six months' time.
-
Stella McCartney Balanced Power Suits and Ethereal Gowns in a Collection That Thrived on ContrastsThe kind of collection that makes people want to "Come Together."
-
Spring 2026's It Sneakers Just Debuted in Paris at Dries Van NotenI know a future sellout when I see one.
-
From Drop-Waist Dresses to Speakeasy Suiting, Ferragamo Brings Jazz Age Rebellion Into 2026Here's my full review.
-
Simone Bellotti's Jil Sander Debut Was a Sartorial Palate CleanserThe Italian designer made a delightful debut of his restrained tailoring and joyful color combinations.
-
WWW Editors Just Got Back From NYFW—Here's What We Wore and What We're Shopping NextIf you missed the 3000 Instagram Stories we posted, you can consider this the TL;DR.
