Sometimes my trend stories are based on observations I make scrolling through Instagram or poring over runway photos, but other stories rely on cold, hard facts. As you might have guessed, this one is based on the latter. As I was browsing the content marketing company BrightEdge, I noticed that four sneaker brands were at the top of the list in terms of the highest search volume when I used the keyword sneakers.
It's no surprise that these four brands are also insanely popular with stylish celebrities and influencers alike. For instance, both Hailey Bieber and Bella Hadid wear Vans sneakers, which register over 670,000 searches per month. Scroll down to see the three other sneaker brands people are googling like crazy right now, and get inspired with eight different outfit ideas.
Vans
On Yusra Siddiqui: Vans Classic Slip-On Sneakers ($50)
So old-school, so cool.
This mustard color is a fresh changeup from the classic black-and-white color combo.
You can never go wrong with all-white sneakers.
On Bella Hadid: Vans Old Skool Sneakers ($60)
On Hailey Baldwin: Vans Old Skool Sneakers ($60)
These sneaks are approved by both Bella Hadid and Hailey Bieber, so you know they're good.
The high-top versions are also very cool.
You had me at "ComfyCush."
Nike
On Kellie Brown: Nike Air Force 1 Sneakers ($90)
On Fong Min Liao: Nike Air Force 1 Sneakers ($90)
These Air Force 1 Sneakers will never go out of style—promise.
A welcome change from the classic white Air Force 1s.
Another worthy option that will go with anything and everything in your closet.
Don't overlook the pink-and-orange color combo trend.
On Imani Randolph: Nike Cortez Sneakers ($70)
These sneakers have been classic since the day they launched in 1972.
I'm quite partial to the red-and-blue versions.
This coral color is so great for summer.
For those of you who are committed to wearing black—even in the summer.
Puma
On Selena Gomez: Puma Defy Mid Metal Women's Training Shoes ($80)
A touch of futuristic charm.
I'd wear these with a floaty white dress for summer.
So timeless.
Go monochrome and try these sneakers with a head-to-toe white outfit.
Is it just me, or do these have a cool European vibe?
Skechers
Yes, the shoes I used to buy at Payless are cool again.
You pretty much can't beat this $31 price tag.
These are highly-rated on Amazon. Customers love how they're comfortable and easy to wear.
Next, H&M's new $15 top hits on the 2020 trend that won't quit.
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If You Wear Jeans and a White T-Shirt This Summer, Swap This Dated Sneaker Color Trend For This OneGigi Hadid just did.
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Don't Buy New Sambas Without Seeing These Cool-Girl Sneakers That Just LaunchedThey may or may not also be from Adidas.
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It's Shocking How Much Cooler This '90s Sneaker Trend Makes Jeans and a Blazer LookThey transform classic outfits.
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I Couldn't Help But Notice That L.A.'s Coolest Dressers Always Wear This Shoe Trend With Black TrousersIf you guessed ballet flats, you'd be wrong.
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35 Incredibly Chic Finds I Immediately Shared With My Fashion-Editor Friends When I Found ThemThey're so good I want them all.
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This Is *the* Ballet-Flats Color Fashion People Will Buy for the Remainder of 2025As seen on Bella Hadid's Instagram.
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Everyone Cool in Seoul Is Already Calling These New Sneakers the Next SpeedcatsComing soon to a pair of feet near you.
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From A-Listers to the F1 Paddock—Inside the Meteoric Rise of 2025's It SneakersLet's ride.
