The 4 Most-Googled Sneaker Brands RN and How Fashion Girls Wear Them

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(Image credit: @bellahadid)

Sometimes my trend stories are based on observations I make scrolling through Instagram or poring over runway photos, but other stories rely on cold, hard facts. As you might have guessed, this one is based on the latter. As I was browsing the content marketing company BrightEdge, I noticed that four sneaker brands were at the top of the list in terms of the highest search volume when I used the keyword sneakers.

It's no surprise that these four brands are also insanely popular with stylish celebrities and influencers alike. For instance, both Hailey Bieber and Bella Hadid wear Vans sneakers, which register over 670,000 searches per month. Scroll down to see the three other sneaker brands people are googling like crazy right now, and get inspired with eight different outfit ideas. 

Vans

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(Image credit: @thatgirlyusra)

On Yusra Siddiqui: Vans Classic Slip-On Sneakers ($50)

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(Image credit: @bellahadid)

On Bella Hadid: Vans Old Skool Sneakers ($60)

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(Image credit: Backgrid)

On Hailey Baldwin: Vans Old Skool Sneakers ($60)

Nike 

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(Image credit: @itsmekellieb)

On Kellie Brown: Nike Air Force 1 Sneakers ($90)

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(Image credit: @fongminliao)

On Fong Min Liao: Nike Air Force 1 Sneakers ($90)

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(Image credit: @champagnemani)

On Imani Randolph: Nike Cortez Sneakers ($70)

Puma

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(Image credit: Backgrid)

On Selena Gomez: Puma Defy Mid Metal Women's Training Shoes ($80)

Skechers

Next, H&M's new $15 top hits on the 2020 trend that won't quit

Associate Director, Fashion News

Erin got her start as aBest Knockoff Luxury Clothing intern over 13 years ago—back when the site only published a single story per day. (Who What Wear has since increased that number twentyfold.) She graduated magna cum laude from USC, which is how she ended up moving to Los Angeles from her hometown of San Diego. In college, she also interned at Refinery29, where she was promoted to editorial assistant and then assistant editor. After nearly three years at R29, she came back to WWW in 2016, where she currently holds the title of Associate Director of Fashion News (as well as the unofficial title of resident royal expert—in case you haven't noticed her numerous Meghan Markle and Kate Middleton stories). She spends her days trying to incorporate her idols, Anna Wintour and Roger Federer, into as many stories as possible. Outside of work, she loves tennis, classic rock, traveling, and smothering her dog with affection.