Sometimes my trend stories are based on observations I make scrolling through Instagram or poring over runway photos, but other stories rely on cold, hard facts. As you might have guessed, this one is based on the latter. As I was browsing the content marketing company BrightEdge, I noticed that four sneaker brands were at the top of the list in terms of the highest search volume when I used the keyword sneakers.
It's no surprise that these four brands are also insanely popular with stylish celebrities and influencers alike. For instance, both Hailey Bieber and Bella Hadid wear Vans sneakers, which register over 670,000 searches per month. Scroll down to see the three other sneaker brands people are googling like crazy right now, and get inspired with eight different outfit ideas.
Vans
On Yusra Siddiqui: Vans Classic Slip-On Sneakers ($50)
So old-school, so cool.
This mustard color is a fresh changeup from the classic black-and-white color combo.
You can never go wrong with all-white sneakers.
On Bella Hadid: Vans Old Skool Sneakers ($60)
On Hailey Baldwin: Vans Old Skool Sneakers ($60)
These sneaks are approved by both Bella Hadid and Hailey Bieber, so you know they're good.
The high-top versions are also very cool.
You had me at "ComfyCush."
Nike
On Kellie Brown: Nike Air Force 1 Sneakers ($90)
On Fong Min Liao: Nike Air Force 1 Sneakers ($90)
These Air Force 1 Sneakers will never go out of style—promise.
A welcome change from the classic white Air Force 1s.
Another worthy option that will go with anything and everything in your closet.
Don't overlook the pink-and-orange color combo trend.
On Imani Randolph: Nike Cortez Sneakers ($70)
These sneakers have been classic since the day they launched in 1972.
I'm quite partial to the red-and-blue versions.
This coral color is so great for summer.
For those of you who are committed to wearing black—even in the summer.
Puma
On Selena Gomez: Puma Defy Mid Metal Women's Training Shoes ($80)
A touch of futuristic charm.
I'd wear these with a floaty white dress for summer.
So timeless.
Go monochrome and try these sneakers with a head-to-toe white outfit.
Is it just me, or do these have a cool European vibe?
Skechers
Yes, the shoes I used to buy at Payless are cool again.
You pretty much can't beat this $31 price tag.
These are highly-rated on Amazon. Customers love how they're comfortable and easy to wear.
Next, H&M's new $15 top hits on the 2020 trend that won't quit.
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Trust a Frequent Flyer—These Cool Sneakers Will Make Drawstring Pants Look First-Class CodedThe ultimate airport outfit.
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J.Lo, Hailey Bieber, and Kourtney Kardashian All Own White Swimsuits From This BrandMost pieces are under $100.
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So *This* Is the Cutest Outfit for Wine Tasting in Napa Valley, According to Hailey BieberI agree.
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The Classic Swimwear Trend L.A. Fashion People Are Swapping Their Bandeau Bikinis ForNo fuss.
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I'm a New Shopping Editor in NYC—These 31 Gorgeous SummerReplica Store Finds Have My AttentionPS: Everything's under $150.
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Red Who? Sorry, But Cool Fashion People Are Only Interested in Wearing Jeans With *This* Sneaker ColorIt's the new red (and yellow, green, and silver).
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It's Not "Ugg Season," But Cool Fashion Girls Know the One Outfit That Makes Them Year-Round ShoesFollow Bella Hadid's lead.
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Adam Sandler Coded Outfits Are Still Going Strong—5 Ways to Style Baggy Shorts This SummerFashion icon first. Comedian second.
