If I had to pinpoint one pair of jeans my fellow editors and I rave about the most, it would probably be Weekday’s Rowe jeans. On the face of it, they look like a pretty standard straight-leg style. So what is it that makes them so special? Well, the lesser-known high-street label (from the same family as H&M and Arket) has really honed its denim offering recently, with every pair, including these, now made from organic and recycled cotton—an impressive starting point. The thought-out designs with modern cuts could easily pass for designer, and the denim feels classic and rigid in the same way your favourite pair of vintage Levi’s does. So far, so good.
The Rowe, in particular, has a straight-leg shape that’s a little looser than your average and a little higher in the waist, making them seriously flattering and giving anyone who wears them legs for days. (Now you see why we’re all obsessed.) There’s a hint of minimalist late-'90s, early noughties style in the design, which feels very "now,” so they couldn’t be better if you’re looking to freshen up your capsule with a new pair of jeans for spring 2022.
Lindsey styles her Weekday jeans for relaxed spring days.
Lizzy proves the Rowe jeans look just as good with a heeled boot for drinks in the evening.
Another reason these jeans are proving so popular amongst the fashion crowd is that they come in three different leg lengths—30, 32 and 34—so you can really tailor the fit to suit your style. I’m 5’2”, for example, and the 30 makes the perfect full-length jeans for me. I’m rarely seen without them these days since they’re so versatile and easy to wear for both day and night. I find myself wearing them with everything from heels and blazers to cosy jumpers and chunky boots at weekends. On top of all this, they come in a whopping 28 colour options, so if you’ve been struggling to find the *perfect* blue, ecru or black for your denim collection, you’re in luck.
If it wasn’t already obvious, I could go on about the joys of Weekday’s denim for days, but instead, I’ll leave you with links below to some of my favourite Rowe jeans colours available right now. Happy scrolling!
Shop Weekday's Rowe Jeans
Up Next: I Just Tried On So Many H&M Jeans, and Honestly, I Was Blown Away
-
I Called the Cuffed Jeans Trend—7 Shoes Fashion People Are Wearing With the Chic Denim StyleStyle the jeans like a fashion person.
-
Stop the Search—We've Discovered the Cool Denim Trend Every Fashion Person Will Be Wearing Throughout 2025And 2026.
-
If The Row, Khaite, and Toteme Feel Too Expensive, Here Are 33 Pieces to Try InsteadBring on the luxe-looking outfits.
-
9 Top, Jeans, and Shoe Outfit Combos That Fashion People Will Be Wearing This SpringI plan to re-create these ASAP.
-
My Friend Gave Me a $550 Budget to Update Her Spring Wardrobe—Here's What I OrderedI narrowed it down to eight key pieces.
-
10 Spring Outfit Ideas That Will Make Anyone Look Like a Fashion PersonBring on the compliments.
-
The Anti-Skinny-Jeans Summer Outfit Everyone Is Already WearingEasy, stylish, and editor approved.
-
I Live in My Basic Jeans, But I'm Eyeing These 6 Controversial Denim Trends for My WardrobeSkip the straight-legs.
