This Viral Pink Brightening Powder Sold Out Almost Immediately—Now It's Back in Stock

This is probably the least controversial opinion I could share as part of the beauty industry, but I'll say it anyway. Here it goes—Pat McGrath can do no wrong. (I know, I know. It's not exactly a hot take.) The legendary makeup artist has over 25 years of experience creating looks both off and on the runway, so it's safe to say that she knows what makes a product really, really good.
As a makeup lover and beauty editor, I use many products from her namesake brand, including the Skin Fetish: Divine Powder Blush ($39) in Divine Rose and the Sublime Perfection Concealer ($34). I thought I had tried the best of the brand—that is until I snagged a previously sold-out baby-pink brightening powder. I fell in love with it at first swipe. Seriously. After dusting it across my skin, I was shocked to see how smooth, luminous, and perfect my skin looked.
Shortly after the product launched, it went viral on Instagram and TikTok and sold out on almost every retailer. It was hard to come by for a bit, but I have good news. As of now, it's back in stock on the brand's website. Although, I can't promise it will stay there for long. Keep scrolling!
Here's the product in question. The Baby Pink color brightens under-eyes and neutralizes dark, greenish tones. Even though it's called an under-eye powder, it can be used on all areas of the face (and on all skin tones!) for brightening color correction. Thanks to light-diffusing mica and an ultrafine texture, it blurs and brightens without settling into lines, wrinkles, or pores. Think "soft-focus" skin.
Baby Pink is the newest and seemingly most sought-after shade in the lineup, but there are four others. One of those—the shade Yellow—is another color-corrector. The other three—Light, Medium, and Deep—are designed to blend in with the skin for an imperceptible finish. However, Baby Pink is my favorite. I use it every day to blur, set, and perfect my makeup. Below, see how it looks IRL.
Before
After
Before using the powder, my skin looks uneven despite a layer of light foundation. And my fine lines and enlarged pores are definitely on display. After I apply a light dusting of the powder, my skin has a smooth, luminescent, and soft-matte look. I'm obsessed, and I don't go a day without it. It's one of those rare products I tell everyone and anyone to buy—especially now that it's back in stock.
The yellow shade brightens under-eyes and neutralizes dark, purplish tones.
Use this shade to match light skin tones. It will give a bright, imperceptible finish.
Use this shade to match, brighten, and perfect medium skin tones.
Use this shade to match, brighten, and perfect deep skin tones.
Shop 5 More Under-Eye Perfecting Products
This concealer is one of my all-time favorite formulas. It offers smooth, buildable coverage that gives a "cloud skin" effect. It's so pretty. I can't recommend it enough.
A skincare-makeup hybrid, this color-correcting stick doubles as an eye cream. It neutralizes dark circles with illuminating pigments while treating the skin with tightening caffeine and two forms of brightening vitamin C. All in a swipe.
Vitamin C, ginseng root extract, and niacinamide brighten the under-eyes, while coffee seed extract boosts circulation and flushes out fluid that can contribute to dark circles. The lightweight, gel texture plays well under makeup.
This color corrector is so underrated. See how it makes my dark circles vanish.
These moisturizing, brightening eye patches revive tired under-eyes in a flash. They're soaked through with green tangerine serum. Green tangerines contain 10 times more vitamin C than normal tangerines for powerful antioxidant activity.
Kaitlyn McLintock is a Beauty Editor atBest Knockoff Luxury Clothing . She has 10 years of experience in the editorial industry, having previously written for other industry-leading publications, like Byrdie, InStyle, The Zoe Report, Bustle, and others. She covers all things beauty and wellness-related, but she has a special passion for creating skincare content (whether that's writing about an innovative in-office treatment, researching the benefits of a certain ingredient, or testing Wholesale Replica Bag and greatest at-home skin device). Having lived in Los Angeles, California, and Austin, Texas, she has since relocated back to her home state, Michigan. When she's not writing, researching, or testing beauty products, she's working through an ever-growing book collection or swimming in the Great Lakes.
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