Beauty Pie’s Eye Creams Are Legendary—I Ranked Them From Best to “Worst”
Yes, I put all of the most popular Beauty Pie formulas to the test.


If there's one thing I'm skeptical about when it comes to beauty products, it's eye creams. Sure, they are a nice addition to your skincare routine, but despite the marketing claims, I always wonder how much of a difference they can actually make. I mean, let's face it, no eye cream is going to magically get rid of dark circles (no matter how much I wish for it).
That being said, I do think eye creams have some benefits that you simply won't get from your other skincare products. The most obvious one is that these creams are specifically designed for the delicate eye area. If you didn't know, the skin around your eyes is much more sensitive than the rest of your face, so it's best to use products that have been made with this in mind.
As someone who suffers from dry skin around her eyes, I also think that eye creams are great for adding an extra bit of hydration. Plus, some products come with impressive ingredients that can help tackle skincare concerns. Yes, you can shop eye creams for puffiness, eye creams for dark circles and even eye creams for fine lines.
However, as a beauty editor, I'm very aware of just how expensive eye creams can be, which is why I would never say that they are a necessary step in your routine. I was actually having this conversation with a friend the other day and she told me that she felt the same, until she discovered that one of her favourite, more affordable brands, Beauty Pie, did a range of eye creams that she had fallen in love with. As a big Beauty Pie fan, I was immediately intrigued. So much so that I managed to get my hands on the brand's bestselling formulas to try them out for myself. Keep on scrolling for my honest review...
The Best Beauty Pie Eye Creams, Tried and Tested by a Beauty Editor
- Best eye cream overall: Beauty Pie Plantastic™ Genius Ginseng™ Eye Energy Cream
- Best lightweight eye cream: Beauty Pie Triple Hyaluronic Acid Elastic Lifting Eye Serum
- Best rich eye cream: Beauty Pie Über Youth™ Super Eye Energy Peptide-Infusion Cream
- Best eye cream for dark circles: Beauty Pie Youthbomb™ 360° Multi Action Eye Repair Night Serum
1. Beauty Pie Plantastic™ Genius Ginseng™ Eye Energy Cream
Price shown is members' price.
First up is the Plantastic™ Genius Ginseng™ Eye Energy Cream. The name might be a mouthful, but the eye cream certainly delivers. I like to think of this as a "do it all" eye cream, as it ticks pretty much every box for me. It hydrates, it adds a gorgeous glow to the skin and it's great under makeup. I tend to reach for this in the mornings and have definitely noticed a difference in how my skin feels. Plus, it doesn't irritate my very sensitive under eyes. As an eye cream sceptic, this gets full marks.
Pros
- Hydrating
- Adds a glow to the skin
- Sits well under makeup
Cons
- I'm finding it hard to think of any!
2. Beauty Pie Triple Hyaluronic Acid Elastic Lifting Eye Serum
Price shown is members' price.
Next up is something a little different. This serum is perfect for those of you who don't like heavier eye creams. The lightweight formula sinks into the skin in seconds and leaves your eye area feeling hydrated and refreshed thanks to the brand's triple-weight hyaluronic acid blend. Although I haven't used it for long enough yet, I can imagine that you would start to see some positive differences in your skin over time with this one. It's worth noting that because of the lightweight formula, I didn't find it as nourishing as the other eye creams in this roundup, so I would probably only use this in the mornings when I want something a bit less heavy on the skin.
Pros
- Lightweight formula
- Refreshing on the skin
- Contains a triple-weight hyaluronic acid blend
Cons
- Not as nourishing as other eye creams in this roundup
3. Beauty Pie Über Youth™ Super Eye Energy Peptide-Infusion Cream
Price shown is members' price.
This is one of my new favourite eye creams, so I can see why it keeps selling out on the Beauty Pie website. It is one of the most nourishing formulas I have tried and it feels incredible on the skin. The Swiss-formulated cream contains super-peptides and shea butter to smooth and hydrate, alongside lots of other powerhouse ingredients such as caffeine and raspberry stem cells. I tend to reach for this at night as it is a little heavier on the skin, but I can see it staying in my skincare routine for years to come.
Pros
- Super hydrating
- Feels amazing on the skin
- Good price point
Cons
- It keeps selling out!
4. Beauty Pie Youthbomb™ 360° Multi Action Eye Repair Night Serum
Price shown is members' price.
Ok, so this eye cream is a little more on the expensive side, but for good reason. Part of the popular Youthbomb™ range, this formula contains pina-retinol, niacinamide and vitamin C to help smooth, soothe and reduce dark circles (as mentioned, eye creams may help reduce dark circles, but they probably won't get rid of them entirely). As a beauty editor, I can't deny how powerful these ingredients are, and I can confirm that this eye serum has the most gorgeous, lightweight texture that sinks into the skin beautifully. I haven't been using it every night as my eye area is extremely sensitive to retinol (although this cream has been designed with the delicate eye area in mind), but I am definitely going to incorporate it into my routine a few times a week to see how I get on.
Pros
- Contains a range of effective ingredients
- Sinks into the skin instantly
Cons
- More expensive
- Might not be ideal for very sensitive skin types
Shop More Affordable Eye Creams
This story was published at an earlier time and has since been updated.

Grace Lindsay is the junior beauty editor atBest Knockoff Luxury Clothing UK. At the age of 18 she decided to train as a makeup artist before going on to study english and media at Goldsmiths University. It was during that time that she explored her love for journalism by interning at a small beauty start-up based in Shoreditch. Since then, she has worked at a number of publications including Marie Claire and Hello!, where her love for all things beauty continued to grow.
AsBest Knockoff Luxury Clothing UK's junior beauty editor, she covers everything from Wholesale Replica Bag hair trends to the stand-out makeup products of the season.
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